What Will You Be Doing?
The Senior Coordinator, Co-brand is responsible for leading select communications, marketing and reports across all channels to support the Frontier Airlines co-branded credit card program and other partners. This position will be responsible for the execution of strategic marketing plans, per the direction of the Loyalty Program Manager and Director of Loyalty, to increase supplemental revenue from the co-brand card program and other partners.
Essential Functions
- Leads Frontier’s tactical marketing strategy to support the co-branded credit card issuer in the development, testing and execution of marketing campaigns for the co-branded card including: direct mail, email, insert production, statement messaging, airport signage, internet, social media and the in-flight channel
- With Loyalty Program Manager, identify opportunities and lead Frontier’s tactical marketing strategy to support the various loyalty partners in the development, testing and execution of marketing campaigns including: direct mail, email, insert production, statement messaging, airport signage, internet, social media and the in-flight channel
- Leads facilitating discussions between the Frontier team and the partner for all strategy and tactical components of the program
- Develop training documents to support the co-branding credit card issuers inflight acquisition channel. Including training new inflight staff and assisting with recurrent training
- Leverage Frontier and card issuer communication channels for acquisition and retention messages where appropriate
- Identify, recommend and support new marketing channels and opportunities for the credit card program and other partners
- Develop and coordinate internal communications and incentives to increase employee awareness of the co-branded credit card, including internal acquisition incentives (call center and inflight promotions) Maintain program project list to effectively execute and track status of projects, campaigns, and events to ensure that marketing efforts support specific forecasts and goals
- Manage the approval process of all co-branded card communication materials from both Frontier and the card issuer
- Oversee production and printing of physical marketing and support materials while ensuring on-time distribution of these materials via comat or other shipping methods
- Support other Loyalty Marketing initiatives as needed
Qualifications
- Bachelor’s degree with emphasis in marketing or equivalent area of study
- 2-5 years in sales, marketing and/or communications or related field
- Knowledge of airline and credit card marketing, as well as frequent flyer program rules and procedures
- Advanced Excel and PowerPoint for analytics and presentations
- Familiarity with HTML, SQL or JSON coding preferred
- Ability to manage multiple priorities and manage marketing projects, production schedules, and promotional events, while consistently meeting deadlines
- Must have good attention to detail for copy proofing/editing
- Exceptional presentation and oral communication skills
- Exceptional writing and copy editing skills
- Ability to work collaboratively with other departments, partners and staff
- Ability to manage multiple contractors/trainers
- Strong corporate vendor development and relationship building skills
- Ability to travel 50% of time
Knowledge, Skills and Abilities
- Comfortable receiving feedback and quickly change course based on business needs
- Team player who can work collaboratively with other departments, partners and marketers
- Must have excellent communication and interpersonal skills
- Must be self-motivated, self-starter, have a sense of urgency and extremely well-organized
- Ability to work with minimum supervision in a collaborative team environment
- Microsoft office product skills including Excel and PowerPoint
- Ability to meet deadlines while working in a fast-paced, changing environment
- Must exercise sound business judgment and handle confidential information with sensitivity
- Must be a team player with ability to work on several projects at a time
- Must be comfortable working around the airports both above and under wing when needed
Equipment Operated
Standard office equipment, including PC, copier, fax machine, printer
Work Environment
Typical office environment, adequately heated and cooled
Physical Effort
Generally, not required.
Supervision Received
Considerable Latitude: The incumbent establishes methods and procedures for attaining specific goals and objectives, and receives guidance in terms of broad goals. Only the final results of work are typically reviewed.
Salary Range: $58,394 - $77,508 Please note: this posting has a closing date of on or before midnight 6.30.26 MT.
Positions Supervised
Workplace Policies
Disclaimer: The above statements are intended only to describe the general nature and level of work required of the referenced position; they are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Please be advised that duties and expectations of this position may be subject to change.
Frontier Airlines, Inc. is an equal opportunity employer and, as such, is committed to providing equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, national origin, age, marital status, veteran status, sexual orientation, gender identity or expression, disability status, pregnancy, genetic information, citizenship status or any other basis protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Frontier Airlines is a Zero Tolerance Drug-Free Workplace. All prospective DOT safety-sensitive employees are subject to pre-employment testing for the following drugs and their metabolites: Marijuana, Cocaine, Amphetamines, Opioids and Phencyclidine (PCP). Further, any DOT safety-sensitive job applicant who is found to have tested positive on any required drug or alcohol test at a former employer will be considered ineligible for employment with Frontier.
Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Equal Opportunity EmployerThis employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Top Skills
Frontier Airlines Denver, Colorado, USA Office
4545 Airport Way, Denver, CO, United States, 80239
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