We’re building the go-to-market team for Base44, an AI-powered software development platform recently acquired by Wix. As our first Sales Executive, you’ll be at the forefront of introducing a category-defining product to the market - shaping the sales strategy, driving pipeline, and closing strategic deals from the ground up.
This role is ideal for a self-starter who thrives in a fast-paced, entrepreneurial environment and is excited by the challenge of bringing innovative AI technology to new clients. You’ll play a foundational role in scaling our business, building trusted relationships, and unlocking growth through a consultative, value-driven sales approach. As our first sales hire, you’ll play a key role in shaping our go-to-market approach, working closely with our founders and Wix leadership to bring this transformative technology to market.
Own the full sales cycle from outbound prospecting to closing new business
Translate Base44’s product vision into real-world conversations that resonate with technical and business stakeholders
Build early revenue by identifying, engaging, and converting high-potential prospects
Shape the foundational sales motion to support future scale, including messaging, outreach strategies, and customer segmentation
Collaborate closely with product, marketing, and leadership to align go-to-market efforts
Develop and maintain strong relationships with decision-makers, including VPs, CTOs, and heads of product
Accurately forecast deals, manage pipeline, and maintain CRM best practices
Act as a feedback loop between the market and the product team to influence roadmap and positioning
6+ years of B2B sales experience in a technology company, preferably a startup
Experience with AI, ML, data platforms, or product-led SaaS company
Experience selling to VP and C-level executives
Proven track record of consistently exceeding quota and closing complex deals
Strong communication and presentation skills, with an ability to tailor messaging to different audiences
Self-motivated, goal-oriented, and comfortable with ambiguity in a high-growth environment
We’re Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform allows anyone to create custom software applications using natural language—no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions.
As our first sales hire, you’ll play a key role in shaping our go-to-market approach, working closely with our founders and Wix leadership to bring this transformative technology to market.
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Expected base compensation salary range $ 115,000 - $130,000. In addition to the base pay this role includes variable compensation earned and company RSUs as part of the compensation package.
Final package may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile and ideal qualifications.
For U.S. employees, this role is currently eligible for a benefit package that includes competitive medical, dental and vision insurance, a retirement savings plan, wellness benefits, travel expenses and subsidized lunch no matter where you live.
Other benefits vary from country to country. You’ll get a detailed offer at the final stages of the hiring process, though salary expectations may be discussed earlier in the process.
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Wix Denver, Colorado, USA Office
We're located in the LoDo area, within walking distance from Coors Field, Larimer Square, and less than 10 minutes from Union Station.
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