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The Travel Corporation

Sales Manager

Posted Yesterday
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In-Office
Denver, CO, USA
Mid level
In-Office
Denver, CO, USA
Mid level
Manage a defined multi-state territory and portfolio of trade partners to drive revenue and passenger growth. Execute territory planning, account strategies, partner enablement, cross-sell, onboarding, and market feedback using CRM and data insights. Deliver against KPIs, manage budgets, and travel frequently (up to 60%) for partner engagement and training.
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Description

ABOUT US

At TTC, we are Enriching lives by connecting people and places. 

For over 100 years, we’ve been bringing the world closer together by crafting journeys that create lasting memories, lifelong friendships and meaningful cultural connections. Across more than 70 countries and our award-winning brands, we design and deliver travel experiences that go beyond sightseeing - they change perspectives. 

Behind every unforgettable journey is a passionate team making it happen. That’s where you come in. 

OUR VALUES

Everything we do is guided by our five shared commitments:  

  • Value Every Voice - We put people first.  
  • Act with Integrity - We do what’s right. 
  • Explore Beyond Boundaries - We’re driven by curiosity.  
  • Own the Outcome - We take responsibility for our decisions.  
  • Succeed Together - We’ve got each other’s backs. 

THE OPPORTUNITY

Sales Managers are responsible for delivering growth from their assigned territory by managing a portfolio of high-performing, growth-potential, and strategically important trade partners. The role focuses on maintaining top-producing accounts, accelerating the performance of average and fast-growing partners, and developing high-priority nascent agencies.

Sales Managers are measured by revenue and passenger growth, and are expected to drive results by executing TTC’s prescribed sales processes and acting as strategic commercial partners to their accounts. This role leverages data insights, cross-functional collaboration, and partner engagement strategies to deliver tangible business value and sustained sales performance.

The assigned territory includes Arizona, Colorado, New Mexico, Utah, Wyoming, Montana, Nebraska, and Iowa.

WHAT YOU'LL DO

Commercial Account Management

  • Own a defined portfolio of accounts segmented by performance tier, with tailored strategies for retention, growth, and activation.
  • Deliver against defined KPIs including revenue growth, passenger volume, and cost of acquisition.
  • Serve as the commercial lead for each account, translating business objectives into measurable sales actions.

Territory Planning & Prioritization

  • Develop and maintain a strategic quarterly territory plan, reviewed by Field Sales Director, that prioritizes high-return activities and accounts based on performance, potential, and efficiency.
  • Reallocate time and resources dynamically based on account performance, partner engagement, and conversion trends.

Data-Driven Account Intelligence

  • Leverage Salesforce and other reporting tools to track performance trends, identify risks, and uncover whitespace opportunities.
  • Use partner-level insights to personalize engagement, improve conversion rates, and inform sales planning.

Partner Engagement & Enablement

  • Build deep relationships with partner decision-makers and frontline advisors through consultative, insight-driven interactions.
  • Deliver brand-aligned training, product briefings, webinars, and sales consultations to drive partner knowledge and conversion.
  • Support new partner onboarding with structured early-stage engagement plans.

Cross-Selling & Brand Optimization

  • Act as a portfolio consultant by recommending the right TTC brand for each client or segment based on partner capabilities and customer profile.
  • Identify and  execute on cross-sell opportunities to expand partner participation across  multiple TTC Tour Brands.

Advisor Lifecycle Engagement

  • Tailor communications and engagement by advisor type and lifecycle stage to maximize retention and share of wallet.
  • Champion partner-facing tools, booking platforms, and loyalty programs to drive sustained engagement.

Field Intelligence & Market Feedback

  • Act as the voice of the partner and territory, delivering actionable market intelligence to internal teams on competitive shifts, partner needs, and advisor sentiment.

Innovation & Continuous Improvement

  • Pilot new sales approaches, tools, and engagement tactics in market and provide insights on scalability.
  • Contribute to ongoing refinement of TTC’s sales playbooks, process improvements, and go-to-market strategies.

Budget & ROI Management

  • Manage T&E, co-op marketing, and goodwill budgets with strict accountability to ROI, prioritizing investments based on partner impact and conversion metrics.

Requirements

YOUR EXPERIENCE AND EXPERTISE

  • 3+ years in B2B or B2B2C sales roles, preferably in the travel, tourism, or hospitality industries.
  • Demonstrated success managing a sales territory and delivering growth through strategic account planning and execution.
  • Strategic sales planning and pipeline management
  • Consultative relationship-building with commercial fluency.
  • Data analysis and CRM usage (Salesforce preferred).
  • Strong presentation and communication skills.
  • Adaptive problem-solving and self-management.
  • High accountability and commitment to results.
  • Proficiency in Microsoft Office (especially Excel and PowerPoint).
  • Familiarity with digital reporting tools and email marketing platforms.

KEY COMPETENCIES

  • Communication and influence skills with the ability to clearly communicate ideas, build rapport, and influence others to achieve effective outcomes
  • Strong collaboration and ability to work effectively across teams, building strong relationships to deliver shared goals
  • Customer focus with the ability to understand customer needs and deliver solutions that create a high-quality, consistent experience
  • Adaptability and the ability to respond effectively to change, adjusting priorities and approach to meet evolving needs.
  • Resiliency and drive by maintaining energy and focus in challenging environments, persisting to achieve results 

ROLE SUCCESS CRITERIA

  • Annual success criteria is based on revenue targets for guests who travel that calendar year.
  • Quarterly success criteria is based on passenger targets for guests who book that quarter for travel anytime.
  • Monthly success criteria is based on Salesforce entries and interactions with your trade partners.
  • The basis for this criteria can be changed at any time with written notice. 

TRAVEL & OTHER REQUIREMENTS

  • Work Location: Fully Remote. 
  • Candidate must reside within the greater Denver, Colorado or Phoenix, Arizona area.
  • Travel: International and Domestic travel required. Up to 60% overnight travel is required and some overseas travel.
  • Valid driver’s license and personal vehicle for local travel.

The Travel Corporation is an equal opportunity employer and does not discriminate against race, color, creed, sex, gender, religion, marital status, age, national origin, sexual orientation, or any other consideration made unlawful by federal, state, or local laws or ordinances. The Travel Corporation is proud to be an equal opportunity employer. We not only encourage and support diversity in the workplace, we celebrate it! If you feel you have the skills and experience to thrive in a supportive and inclusive environment, we want to hear from you!   

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