Sales Manager

At Hive, we’re all about creating moments that matter and helping event marketers connect with their biggest fans. Live events bring people together, and our industry-leading platform makes it easier than ever for promoters to build strong, lasting connections with their audiences. Our mission is simple: to help live events grow.

The Role

Hive is seeking a dynamic and results-oriented Sales Manager to lead and scale our growing Sales team. Reporting to the VP of Revenue, you will play a pivotal role in driving revenue growth, developing high-performing sales professionals, and implementing effective sales strategies. You will work closely with Marketing, Product, and Customer Success to ensure a cohesive and customer-centric approach. We're looking for a proven sales leader with a passion for coaching, a strategic mindset, and a track record of exceeding targets.

Our Sales Team

The Sales team at Hive is a passionate and driven group focused on bringing our industry-leading marketing platform to event marketers across North America. We are committed to understanding our clients' needs and providing them with solutions that drive real business value. Our approach is consultative, focusing on building long-term relationships and helping our customers achieve their goals. We value collaboration, continuous improvement, and celebrating our successes.

What You’ll Do:

• Grow and develop a high-performing sales team:

  • Lead, mentor, and coach a team of Account Executives to achieve and exceed sales targets.

  • Set clear performance expectations, provide regular feedback, and conduct performance reviews.  

  • Identify individual and team training needs and implement development plans.

  • Foster a positive, collaborative, and high-energy team environment.

  • Champion hiring, onboarding, and development initiatives to attract and retain top sales talent.

• Drive sales strategy and execution:

  • Partner with the VP of Revenue to develop and implement effective sales strategies and tactics to achieve revenue goals.

  • Analyze sales data and trends to identify opportunities for improvement and growth.

  • Develop and manage sales forecasting and pipeline management processes.

  • Ensure the team effectively utilizes sales tools and technologies (e.g., CRM).

  • Contribute to the development of sales materials and presentations in collaboration with marketing.

• Raise the bar on sales performance and customer success:

  • Own key sales KPIs, including revenue growth, conversion rates, and customer acquisition cost — and drive initiatives to improve them.

  • Cultivate a strong focus on understanding customer needs and delivering solutions that provide value.

  • Work closely with the Customer Success team to ensure smooth customer onboarding and ongoing satisfaction.

  • Monitor and analyze customer feedback to identify areas for sales process and product improvement.

• Be a key player in driving Hive's success:

  • Collaborate closely with marketing to align on lead generation strategies and ensure effective lead flow.

  • Partner with the Product team to provide feedback on customer needs and market trends.

  • Bring a proactive and solution-oriented approach to cross-functional discussions.

  • Be a cultural leader: model our values, advocate for your team, and contribute to building a company where sales professionals thrive.

What you have

• You have 2+ years of experience in a sales leadership role, with a proven track record of building and managing successful sales teams.

• A deep understanding of the full sales process and best practices, from lead generation through deal closure. 

• Hands-on experience selling SaaS solutions to B2B customers.

• Proficiency with CRM software (e.g., Salesforce, HubSpot)

• Strong analytical skills and a data-driven approach to tracking team performance and identifying areas for growth 

Who you are

• A skilled coach and mentor, passionate about developing talent and helping team members grow. 

• A strategic thinker who can translate business objectives into clear, actionable sales plans. 

• An effective communicator, both verbally and in writing, with the ability to present ideas persuasively

• Highly motivated and results-oriented, with a strong drive to meet and exceed targets

How you show up

• You lead by example and inspire your team through your actions and work ethic.

• You are proactive and take ownership of your responsibilities and your team's success.

• You are a strong problem-solver and can navigate challenges effectively.

• You build strong relationships with your team, peers, and other stakeholders.

• You are adaptable and can thrive in a fast-paced and evolving environment.

• You are committed to continuous learning and improvement, both for yourself and your team.

• You understand the importance of celebrating wins and learning from setbacks.

Technologies we use & teach

• CRM (Salesforce and HubSpot)

• Sales Engagement Platforms (Salesloft)

• Sales Intelligence Tools (ZoomInfo, LinkedIn Sales Navigator)

• Collaboration Tools (Slack, Google Workspace)

Experience with these is a plus, and we are committed to providing training and resources to ensure your success.

Comp/Benefits Package:

• Competitive base salary and commission structure with significant earning potential.

• Meaningful equity in a growing company.

• Work fully remote in Canada or the US: where you’re most productive whether that be from your house, or elsewhere. We just ask that you have legal work authorization in the country you reside in.  

• Flexible work hours: Choose your 9–5 as long as it’s not disruptive to your role, team, and Hive.

• Health Insurance: Comprehensive health & dental coverage with a parental leave top-up program.  

• Open vacation/PTO policy: So you can be happy and healthy!

About Hive

Hive is the industry-best marketing platform for event marketers. Our platform powers marketing for 1500+ of the most iconic event, festivals,  venues, promoters, and event-centric brands across North America.

We help our clients sell out their shows and make their events unforgettable - by helping them grow their customer base and personalizing and automating their email, SMS, and ad campaigns.

Hive integrates with 25+ partners like Ticketmaster and Shopify, ingesting rich customer data in real-time. With this data, event marketers can segment their audiences in powerful ways and send timely, customized messages to their customers. 

Hive was founded in a University of Waterloo computer lab and graduated from Y Combinator in 2014. Today, we’re a remote-first team spread across Canada and the US, building a product and a culture that values clarity, ownership, and real customer impact.

To learn more about our team, check out the About Us and Careers pages on our website.