Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.
Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps. Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, e-commerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
About This RoleWe’re seeking a highly motivated Sales Director to drive new business development for the Liftoff Demand team. In this role, you’ll be tasked with identifying, engaging, and closing high-value opportunities with some of the largest brands across both gaming and non-gaming verticals. This is a high-impact, quota-carrying role ideal for a driven individual who thrives in a dynamic, data-driven environment and is passionate about helping performance marketers scale through programmatic app advertising.
Responsibilities
- Own and manage the entire sales lifecycle - from outbound prospecting and inbound lead qualification to proposal development, contract negotiation, and initial campaign execution.
- Lead client engagement following contract execution, overseeing campaign activation, and providing strategic guidance on performance and optimizations.
- Collaborate closely with cross-functional teams (Ad Ops, Sales Engineering, Finance, Legal, Product Marketing) to ensure seamless onboarding and long-term client success.
- Maintain deep expertise in mobile advertising trends, competitive landscape, and Liftoff’s evolving product offerings to position solutions successfully.
- Represent Liftoff at key industry events, conferences, and networking opportunities to drive visibility and pipeline growth.
- Maintain a disciplined approach to pipeline management, leveraging CRM tools for accurate forecasting and performance tracking.
- Consistently exceed quarterly revenue targets through strategic account acquisition and strong client relationship management.
Requirements
- 5+ years of experience in digital marketing or programmatic sales; strong preference for candidates with a background in mobile app advertising
- A well-established network of decision-makers at top brands and agencies, with a proven ability to open doors and drive revenue
- Outstanding presentation, communication, and negotiation skills, with the ability to tailor messaging to diverse stakeholders
- A strategic and consultative sales approach grounded in data, with a focus on building long-term, value-driven partnerships
- Deep comprehension of the mobile advertising ecosystem and the confidence to serve as a subject matter expert on Liftoff’s solutions
- Highly self-motivated and resourceful, capable of operating autonomously while collaborating skillfully within a team environment
- Relentlessly driven and professionally persistent - able to overcome objections, navigate complex sales cycles, and turn a “no” into a “yes”
Travel Expectations
As part of our go-to-market strategy, the sales team is expected to attend key industry events and conferences to deepen relationships with prospects and existing clients, stay informed on market trends, and maximize visibility within the ecosystem. In addition to external collaboration, Liftoff holds company-wide events, regional team meetings, and offsites - creating valuable opportunities for cross-functional collaboration, strategic planning, and team building.
Location
This role is eligible for full-time remote work in one of our entities/states and Canada: CA, CO, ID, IL, FL, GA, MA, MI, MN, MO, NJ, NV, NY, OR, PA, TX, UT, and WA.
We are a remote-first company with US hubs in Redwood City, Los Angeles, and NYC.
Travel Expectations:
We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building.
Compensation
Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on the candidate's location and experience. This is an individual contributor role in our Revenue organization; compensation is comprised of base and variable. The following are our On-Target Earnings (OTE) ranges for this role:
The following are our On-Target Earnings ranges for this role:
- SF Bay Area, NYC, Los Angeles/Orange County: $183,700 to $233,800 (OTE)
- Seattle/Olympia, Austin, San Diego, Santa Barbara, Boston: $167,000 to $217,100 (OTE)
- All other cities and towns in our approved states: $158,650 to $200,400 (OTE)
- Canada: 150,300 CAD to 183,700 CAD
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We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. We began using Covey Scout for Inbound on January 22, 2024.
Please see the independent bias audit report covering our use of Covey here.
Liftoff is committed to providing and maintaining a work environment where all employees and candidates are treated with dignity and respect and that is free of bias, prejudice, and harassment. Liftoff is further committed to providing an equal employment opportunity for all employees and candidates for employment free from discrimination and harassment on the basis of sex, gender (including sexual harassment, gender harassment, and harassment due to pregnancy, childbirth, breastfeeding, and related conditions), sexual orientation, gender identity, gender expression, gender nonconformity, race, creed, religion, color, national origin, ancestry (including association, affiliation, or participation with persons or activities related to national origin, English-proficiency or accent, or immigration status), physical or mental disability, medical condition(s), genetic information of an individual or family member of the individual, marital or domestic partner status, age, veteran or military status, family care status, requesting or taking pregnancy, parental or disability leave, requesting an accommodation, or any other characteristic protected by federal, state, or local law, regulation, or ordinance. All such discrimination and harassment is unlawful and will not be tolerated. Liftoff maintains a continued commitment to equal employment opportunity and expects the full cooperation of all personnel.
Liftoff's Compensation Strategy
Liftoff's compensation strategy includes competitive market rate along with equity and benefits and perks that will give our employees what they need to do their best work. In order to ensure teams are compensated fairly for the work performed, we map out specific levels and take into consideration the cost of labor within each location. Liftoff provides employees a total compensation package of competitive market salaries, equity, health and wellness stipends, medical benefits associated with your country of residence. The base compensation will vary based on location, experience as well as level.
Agency and Third Party Recruiter Notice:
Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.
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