Lead sales efforts for metal 3D printing into government and defense primes. Build pipeline of direct government contracts and select prime contractor relationships, run consultative sales campaigns, collaborate cross-functionally, generate leads, and close high-value capital equipment deals to meet/exceed multi-million dollar bookings.
Position Overview:
Velo3D is looking for a Sales Director to join the growing Velo3D Defense team. In this position, you will lead Velo3D’s sales efforts in metal 3D printing within the Defense and Government sectors.
The position will be responsible for developing the sales pipeline of direct government contracts and opportunities in addition to a limited number of prime contractors to be sufficient to meet booking goals and to close the number of new contracts and the booking amounts to meet/exceed the company’s goals.
Responsibilities
- Success selling into government entities and defense primes serving those industries with a strong understanding of how government contracts and funding works.
- Success selling into industrial companies such as aerospace, defense, energy/oil & gas, industrial pump and turbo-machinery market OEMs and metal production parts contract manufacturers serving those industries.
- Possesses deep target market industry insight (defense) and has developed strong business relationships at government and target industrial companies and their manufacturing supply base (i.e. CMs).
- Ability to grasp the technical value proposition and to work with the customer to discover how this value proposition can help the customer to create business value and solve critical business problems.
- Experience leading effective sales campaigns that utilize cross-functional team members efficiently to close, retain, and upsell new business.
- Excellent relationship-building skills based on a keen ability to listen and creative discovery of critical customer problems
- Ability to distill and express customers’ compelling reason to buy to the internal team
- Consultative development of value, justification and compelling events to close business as forecasted.
- Identify and engage key roles within the customer organization to drive alignment
- Work with Sales and Marketing leadership to drive strategic engagement and lead-generation initiatives
- Team player
Qualifications
- Minimum of 10 years of sales achievement experience selling capital equipment such as Automation, Manufacturing equipment, Machinery, or other complex systems
- Must be a US Citizen as this position will work closely on government contracts
- Proven ability to meet or exceed sales targets of $15-20M per year
- Ability to expand customer base through proactive lead generation
- Sales and/or sales leadership position with Startup experience
- Experience with CRM system (Salesforce)
- Strong reference customers delighted with solutions you sold them in the defense space
- BS degree in engineering is preferred
- A proven “hunter” that finds and closes new customer business to beat quota
- Experience in capital equipment selling (e.g. 5 Axis CNCs, metal AM systems, strategic Design/Mfg systems) selling with sales achievement of over $10M per year
- Security clearance is not required but preferred
Similar Jobs
.png){kind=logo}
Artificial Intelligence • Fintech • Software • Financial Services
Own enterprise new-logo acquisition and expansion while personally closing strategic B2B SaaS deals and carrying an individual quota. Hire, coach, and develop Enterprise AEs and SDRs; manage forecasting, pipeline generation, deal reviews, sales methodology, and operating metrics. Partner with Marketing, Product, Customer Success, Partnerships, Legal, and Finance on enterprise sales execution. Sell to financial institutions, fintechs, payment processors, lenders, and other regulated businesses.
Top Skills:
AmlChorusGongHubspotIdvKybKycLinkedin Sales NavigatorOutreachSalesloftZoominfo
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Leads regional sales executives to drive new business growth, develop go-to-market and territory strategies, manage quotas, forecasts, and pipelines, and close enterprise opportunities. Recruits, coaches, and develops sales talent; builds C-level customer relationships; partners with consulting, services, marketing, and channel teams; and supports customer retention and expansion.
Top Skills:
AICRMServicenow Ai Platform
Cloud • Security • Software • Cybersecurity • Automation
Leads GitLab’s Department of War regional sales organization, managing, recruiting, and coaching Account Executives while driving new and expansion revenue. Responsibilities include forecasting, MEDDPICC-based deal inspection, complex federal procurement, executive negotiations, partner and distributor engagement, FedRAMP go-to-market strategy, and land-and-expand growth. The role collaborates cross-functionally with Renewals, Customer Success, Product, and Marketing in an all-remote environment and travels as needed for customer and team engagements.
Top Skills:
CRMDevsecopsFedrampGitlabMarketing AutomationSalesforce
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
