Job Description
Tu objetivo será generar y asegurar la prescripción de vacunas de adultos del portafolio de GSK a cargo, implementando la estrategia de marketing, técnica de ventas y las directrices promocionales con los diferentes stakeholders.
Tus responsabilidades:
Esta posición te da la oportunidad de liderar actividades clave para progresar TU carrera, las principales son:
- Generar estrategias acceso/comercial y hacer seguimiento a la implementación en campo para lograr soluciones end-to-end desde el abordaje estratégico de cuentas clave.
- Implementar de manera adecuada la estrategia de marketing y la técnica de ventas GSO en cada visita con los médicos, para garantizar su engagement con el portafolio de vacunas.
- Construir, revisar y actualizar de manera periódica el panel médico según targeting y segmentación establecidos para la línea de vacunas
- Cumplir con calidad los KPI y los resultados definidos por el negocio de vacunas de manera sostenible, con base en las políticas y procesos de cumplimiento interno de GSK.
- Planear mensualmente los stakeholders (Médicos, enfermeras y administrativos) a impactar en cada ciclo, teniendo en cuenta los diferentes canales.
- Ejecutar diariamente la planeación realizada, garantizando promedio día, cobertura, frecuencia y canal. “InPower 2.0”
- Hacer uso diario de las herramientas entregadas por marketing a través del blue print, con el propósito de generar engagement con los diferentes médicos impactados, teniendo en cuenta las necesidades de cada uno de ellos.
- Garantizar tener al día los entrenamientos y el conocimiento de lo establecido en la Políticas y Procedimientos de GSK.
En vacunas nos dedicamos a anticiparnos a las enfermedades a través de la prevención buscando proteger a más personas en los diferentes ciclos de la vida
¿Por qué TÚ?
Tus calificaciones:
Para alcanzar nuestras metas estamos buscando perfiles con las siguientes características:
- Profesional Universitario en carreras del área comercial, administrativa, ingeniería, salud, economía o afines
- Conocimiento en el sistema de salud colombiano
- Preferentemente conocimientos del mercado de vacunas de adultos
- Experiencia en múltiples especialidades de pacientes adultos (médicos internistas, reumatólogos, cardiologos, nefrologos, endocrinos etc.)
- Manejo avanzado del paquete office
- Disponibilidad para viajar Cucuta, con base en Bucaramanga.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
Important notice to Employment businesses/ Agencies
GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
Our inclusive workplace makes our employees feel engaged by the contribution they make, by affording them equal treatment regardless of actual or perceived characteristics. As so, when you apply for a job at GSK, it is not necessary to include on your resume information such as: race, color, ethnicity, age, gender, sexual orientation, marital status, religion, origin, photographs or any other personal characteristics.
Find out what life at GSK is really like www.gsk.com.
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