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Udemy

Product Marketing Manager

Posted 6 Days Ago
Easy Apply
Hybrid
Austin, TX
102K-128K Annually
Senior level
Easy Apply
Hybrid
Austin, TX
102K-128K Annually
Senior level
As a Product Marketing Manager, you'll manage go-to-market strategies for learner-facing features, working cross-functionally to optimize engagement and improve learning outcomes.
The summary above was generated by AI
Join Udemy. Help define the future of learning.

Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It’s personalized, practical, and focused on real-world impact.

Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use, whether they’re picking up something new or leveling up to stay ahead.

Over 80 million learners and 17,000 businesses already learn with Udemy. If you’re excited by change, energized by learning, and ready to have a real impact, you’ll feel right at home. 

Learn more about us on our company page.

Where we Work

Udemy is a global company headquartered in San Francisco, with additional U.S. offices in Denver and Austin, and international hubs in Australia, India, Ireland, Mexico, and Türkiye.

This is an in-office position, requiring three days a week in our Austin, TX office (Tuesday, Wednesday, Thursday) and flexibility on Mondays and Fridays.


About your skills

  • Product Marketing Expertise: You understand how to connect product innovation to customer value. You excel at shaping positioning, messaging, and go-to-market strategies that drive adoption and engagement.
  • Strategic Influence: You partner effectively with Product, Engineering, and Marketing teams to inform roadmap decisions and align cross-functional execution.
  • Analytical Thinking: You use data, research, and market insights to guide decisions, measure performance, and continuously optimize outcomes.
  • Storytelling & Communication: You can translate complex ideas into clear, compelling narratives that resonate with learners, customers, and internal stakeholders.

About this role 

As a Product Marketing Manager for Learner Experiences, you’ll own the go-to-market strategy and execution for key learner-facing features across both Udemy Business (B2B) and the Consumer Marketplace (B2C). You’ll shape positioning, influence the product roadmap, and deliver launches that drive adoption, engagement, and measurable impact. This role offers the opportunity to define how millions of learners experience Udemy and achieve their goals.


What you’ll be doing  

  • Own go-to-market strategy and execution for learner-facing products and features such as Roleplay AI and the course-taking experience.
  • Collaborate on roadmap planning by sharing learner insights, market opportunities, and performance trends.
  • Develop clear, differentiated messaging and positioning that communicates the value of Udemy’s learner experience.
  • Coordinate integrated go-to-market plans across consumer and enterprise audiences focussing on awareness, participation, and retention.
  • Use data, user research, and feedback to uncover insights and inform product and marketing strategies.
  • Analyze performance metrics and recommend optimizations to improve engagement and learning outcomes.
  • Track the competitive landscape and identify opportunities for differentiation.
  • Create enablement materials and narratives that help internal teams communicate product value effectively.

What you’ll have
  • 5–7 years of experience in product marketing, ideally in SaaS, marketplace, or edtech environments.
  • Experience planning and delivering go-to-market strategies for digital or learner-facing products.
  • Ability to translate customer insights into clear positioning and effective marketing plans.
  • Experience collaborating across teams and balancing multiple priorities.
  • Comfort interpreting behavioral, product, and campaign data to guide recommendations.
  • Strong written and verbal communication skills, with an ability to adapt messages for different audiences.
  • Curiosity about learning, AI, and the future of work, with enthusiasm for Udemy’s mission to improve lives through learning.

Posting Date: October 24th 2025

Application window: 

We anticipate the application window will be open until November 7th, 2025. Based on business needs, this opportunity may remain posted beyond or closed before the anticipated application window.

#LI-AS1

At Udemy, we strive to be transparent around compensation. Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, and specific work location due to differences in the cost of labor. In addition to a base salary, this role is also eligible for equity.

Hiring Compensation Range
$102,000$128,000 USD
Why work here?

You’ll grow here.
Learning is part of the job. You’ll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you.

AI is real here.
We use it in the way we learn and the way we work. You’ll have the space and tools to experiment, apply, and get better at using AI in practical ways.

You’ll own your work.
We trust people to lead, make decisions, and follow through. You don’t need to wait for permission or layers of approval to have an impact.

You’ll build with others.
We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction.

You’ll see your impact.
What you build helps people grow their skills, change their careers, or find a path forward. You’ve got the experience, why not use it to help others gain theirs?

Bring your curiosity. We’ll bring the platform and the support. Let’s LEARN together. 

Our Benefits Start with U

Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our Australia Benefits, India Benefits, Ireland Benefits, Mexico Benefits, Turkiye Benefits & US Benefits, pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process. 

Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies.
 
At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability. We understand that not everyone will match each of the qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! 

Information regarding data privacy is available within the Udemy Careers Privacy Notice.

Udemy Denver, Colorado, USA Office

We are located in the LoDo neighborhood, with access to Union Station, Milk Market and Coors Field.

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