Product Marketing Lead

About Positron AI
Positron.ai specializes in developing custom hardware systems to accelerate AI inference.  These inference systems offer significant performance and efficiency gains over traditional GPU-based systems, delivering advantages in both performance per dollar and performance per watt.  Positron exists to create the world's best AI inference systems.

About the role

We’re hiring a Product Marketing Leader to own Positron’s external narrative and go-to-market for AI inference. You will translate deep, differentiated AI systems—spanning silicon, inference stacks, and deployment realities—into a clear category story that customers, partners, and the market care about.

This is a senior, hands-on IC role with broad scope. You will define positioning, drive launches, shape our presence in the market, and act as one of Positron’s outward-facing voices. You don’t just package the product—you help define how the category itself is understood.

What you'll do

• Positioning & messaging: Define category framing, ICPs, value propositions, proof points, and competitive narratives for AI inference systems
• Launch ownership: Lead product and company launches end-to-end—announcements, messaging frameworks, benchmarks-as-story, talk tracks, and internal enablement
• Market narrative: Turn architectural truth (hardware + software + economics) into customer-facing value—why it matters, why it’s different, and why now
• Content fundamentals: Create and maintain core assets including decks, one-pagers, technical briefs, website messaging, and roadmap-by-theme narratives
• Sales enablement: Build sales narratives, FAQs, objection handling, battlecards, and customer stories that materially improve pipeline quality and close rates
• Events & presence: Represent Positron at conferences, panels, roadshows, podcasts, and press interactions; help shape the company’s public voice and POV
• Cross-functional alignment: Work closely with Product, Engineering, Sales, and Leadership to surface misalignment early, simplify priorities, and drive clarity
• Market obsession: Stay deeply engaged with the AI infra ecosystem—models, inference stacks, GPUs/CPUs/accelerators, cloud and neo-clouds, and OSS (e.g., vLLM, SGLang)

Minimum Qualifications

• ~10+ years of experience in product marketing, technical marketing, or related GTM roles, with AI infrastructure, hardware-adjacent systems, or deep systems software exposure
• Demonstrated ability to own and drive a market narrative for highly technical products (GPU/CPU/accelerators, inference platforms, cloud infra, or developer-first systems)
• Proven success as a senior IC operating with autonomy, judgment, and accountability in fast-moving environments
• Strong written and verbal communication skills, with the ability to engage both technical and executive audiences
• Track record of launching products or platforms that required translating complex systems into compelling customer value

Nice to Have

• Experience with or strong intuition for hardware–software co-design, inference economics, or performance-driven systems
• Background at AI infra, cloud infrastructure, developer tooling, or hardware-centric companies (startup or public)
• Public presence: conference speaking, panels, podcasts, blog posts, or active engagement with technical audiences (e.g., X/Twitter, newsletters)
• Press or media training; comfort working with journalists and shaping press narratives
• Familiarity with GPU ecosystems, accelerators, or math-heavy workloads

• Reports initially to the Head of Product, with a dotted-line relationship to the CEO
• Will be closely partnered with Product and Sales leadership during onboarding
• As the GTM organization evolves, reporting structure may change over the next 12–24 months
  

Positron is building systems that fundamentally change how AI inference is delivered. This role ensures the market understands that difference. Your work will directly influence how customers perceive our value, how deals are won, and how Positron earns mindshare in an increasingly noisy AI landscape.

Equal Opportunity Employer. If you’re excited about the role but don’t meet every bullet, we’d still love to hear from you.