The Product Designer will improve fan experiences on GoFan by enhancing ticket purchase flows and collaborating with cross-functional teams to deliver intuitive designs.
We’re looking for a Product Designer with strong product instincts, sharp UI skills, and a focus on user outcomes to join our ticketing team. This designer will take the lead on shaping the fan experience across GoFan, the leading platform for high school digital ticketing, while contributing to the broader ticketing experience across mobile apps, web surfaces, and box office hardware.
As a Product Designer, you’ll work across the full product lifecycle—from discovery and ideation through execution and iteration. You’ll collaborate closely with PMs, engineers, and go-to-market teams to improve how fans discover, purchase, and use tickets. You’ll bring a user-centered lens to the table and balance the need for reliability, usability, and business growth.
The Outcomes You’ll Deliver
· Improve purchase conversion and fan experience through better checkout flows and mobile interactions
· Help increase revenue by shaping new upsell and cross-sell moments during the ticketing journey
· Design flexible and scalable UI for schools to configure events and manage ticketing operations
· Contribute to platform-wide consistency and usability as part of our broader design system evolution
In This Role, You Can Expect To
- Own the end-to-end fan experience on GoFan, including ticket purchase, redemption, and event discovery across web and native apps
- Design intuitive, mobile-first flows that balance usability, conversion, and platform consistency
- Partner closely with PMs, engineers, and GTM teams to shape scalable solutions for both fans and school event staff
- Deliver responsive mockups, clear interaction specs, and thoughtful documentation that support efficient handoff and high-quality implementation
- Incorporate user feedback, data, and business goals to iterate quickly and continuously improve the experience
To Thrive In This Role, You Have
- 3–5 years of experience in product design, with a portfolio that demonstrates intuitive interaction design and polished UI
- Proficiency in Figma and a strong understanding of modern design tools, systems, and workflows
- Experience designing for mobile-first, multi-platform products (native apps + responsive web)
- The ability to balance edge case handling, speed to market, and visual consistency
- Comfort working in fast-moving cross-functional teams with evolving product strategy
- A collaborative mindset and ability to partner effectively with other designers to create cohesive, user-centered experiences
- Clear communication and documentation skills that support thoughtful handoff and cross-team alignment
How You Play
- Ownership over Participation- You take responsibility for achieving holistic outcomes, prioritize key objectives, and adapt quickly when situations require a different approach. You follow through even against the toughest challenges.
- Team over Stars- You are a bridge builder, establishing processes and relationships with teams outside your own. You work to rally around common goals, find win-win solutions, compromise when necessary, and help others succeed.
- Growth over Comfort- You are driven by a desire to grow and actively seek opportunities to expand your comfort zone, skills, and confidence. You embrace new challenges with curiosity, accepting discomfort and failure as opportunities to learn.
- Fairness over Popularity- You approach decisions with a scientist’s mindset, challenging your assumptions and remaining objective. You consider long-term impact rather than relying on short-term gains, proactively seek others’ perspectives, and manage emotions in decision-making.
Company Overview
PlayOn is a dynamic growth-stage company dedicated to championing the spirit of play in the high school space. Backed by KKR, our family of brands—including GoFan, NFHS Network, and MaxPreps—empowers schools with innovative solutions and exceptional service. Our fan engagement platform is the only one that offers event ticketing, streaming, fundraising, concessions, merchandise sales, and website management in one place. We save administrators time so they can focus on what truly matters: supporting the students, staff, and fans who bring their programs to life.
Trusted by thousands of schools across the country, we're here to help create more instant replays, hold-your-breath moments, last-minute comebacks, and games you want to watch over and over again.
When being there means everything, we make sure you never miss a moment.
Why you’ll love working at PlayOn
Product, potential, and people. We’re a leader in the high school event space, constantly evolving our product to meet the needs of administrators. We focus on solving real challenges, learning quickly, and creating impactful solutions.
This is a growth-stage company, meaning your contributions have real impact. You’ll have opportunities to grow your skills, tackle meaningful problems, and make a difference in the lives of schools and the students and fans they serve.
Our culture is built on accountability, collaboration, growth, and fairness. We don’t just show up—we show up for each other. Everyone wears the same jersey, and we play hard, make the extra pass, and cheer one another on. Losses teach us, challenges motivate us, and persistence drives us forward. We value integrity over shortcuts, choosing to do what’s right even when it’s hard. Together, we strive to be better every day—because we know that’s how we win as a team.
The Benefits We Offer
Multiple medical insurance plans to choose from
Dental, vision life and disability insurance
Employee Emergency Fund
Company equity (stock options)
Open PTO policy
401K plan with company match
Hybrid/flexible work environment
Note: Must be a full-time employee to participate in the company’s employee health benefit plan. Part-time employees and interns are not eligible to participate.
Top Skills
Figma
Ui Design
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