Performance Marketing Lead

About EliseAI

EliseAI develops cutting-edge conversational AI technology for industries fundamental to our lives: housing and healthcare. Everything is built on the foundation of health and home. Broken systems or ineffective processes in these domains have a disproportionate impact on our quality of life and society’s overall wellbeing. Conversely, any solution or technology that solves problems in these areas will have an impact that ripples far beyond them.

That’s the only kind of impact we are interested in having at EliseAI. If you get excited by the thought of working really hard on these kinds of problems, then EliseAI is the right place for you.

About the Role

We’re looking for a data-obsessed Performance Marketing Lead who loves turning numbers into narratives and building the plumbing that makes great marketing runs. You’ll sit at the intersection of analytics and marketing operations—helping build measurement frameworks that guide strategy, owning the tech stack that powers execution, and translating insights into campaign initiatives that scale.

Key Responsibilities

• Marketing Analytics & Insights

  • Own platform management and reporting for core paid channels (LinkedIn, Facebook/Instagram, Google Ads, and emerging platforms)

  • Work with the Growth Marketing Manager to set KPIs, manage budgets, monitor pacing, and surface optimizations that maximize spend efficiency

  • Build dashboards to monitor lead flow, attribution, CPL, MQLs, Opportunities, CAC, and ROI.

  • Deep-dive into paid campaigns performance to uncover trends, generate actionable insights, and present recommendations to the wider marketing team

  • Track website traffic and conversion funnels end-to-end: help implement and maintain tracking (GA4, HubSpot, tag managers), and help translate findings into tests that boost visit-to-lead and lead-to-opportunity rates alongside the broader marketing team

  • Help support A/B tests on landing  pages, forms, and email sequences to improve CVR

• Marketing Operations

  • Help support and own our marketing tech stack (Salesforce, HubSpot, Google Ads, LinkedIn Ads, Facebook, attribution tools, and supporting integrations)

  • Help manage and set up internal webinars, ensuring all internal stakeholders are aligned, content is developed, and support post webinar tracking

  • Build and optimize HubSpot assets—workflows, dynamic lists, automated email programs to support marketing campaigns

  • Implement and maintain lead scoring, lead stamping, and lifecycle stages within HubSpot.

  • Ensure data hygiene, automation accuracy, and airtight syncs between marketing and CRM systems

Requirements

• 3-5 years in marketing analytics, growth, or marketing operations - ideally in a B2B SaaS, startup, or agency environment

• Experience owning or leveraging paid media platforms (such as Google, LinkedIn, AdRoll).

• Hands-on expertise with marketing automation platforms such as HubSpot

• Experience tracking performance metrics, building attribution models, and ROI reporting that help influence budget allocation

• Strong grasp of A/B testing, funnel optimization, and statistical significance

• Ability to translate complex analysis into clear stories and recommendations

• A bias for action, ownership mentality, passion for continuous improvement, and willingness to learn

• Willingness to work in person at our NYC office 4-5 days a week.

Why Join

Growth and impact. It’s not often that you can get in on the ground floor of a funded (unicorn!) startup that’s scaling. That means that instead of following a playbook, you’ll be writing it. Every single day you will be challenged to identify how we can scale and execute on it. You’ll learn what works when you succeed and what doesn’t when you fail. Either way, the rest of the team will be here to support you.

Benefits

In addition to the growth and impact you’ll have at EliseAI, we offer competitive salaries along with the following benefits:

• Equity in the company in the form of stock options

• Medical, Dental and Vision premiums covered at 100%

• Fully paid parental leave

• Commuter benefits

• 401k benefits

• Monthly fitness stipend

• A collaborative in-office environment with an open floor plan, fully stocked kitchen, and company-paid lunch.

• Fun company social events through our Elise and the City program

• Unlimited vacation and paid holidays

• We'll cover relocation packages and make the move exciting, not painful!

Job Compensation Range:

The salary range for this role is $95,000 - $115,000. EliseAI offers a competitive total rewards package which includes base salary, equity, and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience, skill level, location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting Team during the hiring process.

EliseAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Please note that employment with EliseAI is on an "at-will" basis, which means that either the employee or the company may terminate the employment relationship at any time, with or without cause or notice.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at [email protected]