At Iron Mountain we know that work, when done well, makes a positive impact for our customers, our employees, and our planet. That’s why we need smart, committed people to join us. Whether you’re looking to start your career or make a change, talk to us and see how you can elevate the power of your work at Iron Mountain.
We provide expert, sustainable solutions in records and information management, digital transformation services, data centers, asset lifecycle management, and fine art storage, handling, and logistics. We proudly partner every day with our 225,000 customers around the world to preserve their invaluable artifacts, extract more from their inventory, and protect their data privacy in innovative and socially responsible ways.
Are you curious about being part of our growth story while evolving your skills in a culture that will welcome your unique contributions? If so, let's start the conversation.
Reports to: Senior Director, Partner GTM
Role Summary: The Solution GTM Lead is the engine behind Iron Mountain’s top-of-funnel narrative. Focusing across Solutions, Hyperscale and ISV Partnerships, transitioning from an "Internal Communicator" to a "Narrative Engineer," this role manufactures the "Sales-in-a-Box" kits that define the problem (Compliance Risk) and the solution (InSight DXP).
Key Responsibilities:
Market Analysis: align with Product to define the market opportunity. Expand this by the intelligent use of partners.
Partner GTM & Ecosystem: build the ecosystems to accelerate lead generation.
Campaign Development: Partner with Central Marketing to "Cloud-ify" vertical assets for co-branded lead-gen (Webinars, Whitepapers).
Sales Plays: Create and deploy high-impact "Sales Plays" (e.g., MLR40 Audit-Ready Play) for the Regional field teams.
ToF Generation: Own the "Partner-Accepted Pipeline" metric by delivering high-intent leads to the PDMs.
Competitive Intelligence: Maintain battlecards comparing IM’s cloud-integrated SaaS against niche competitors.
Key Requirements:
7+ years in Product Marketing, Vertical GTM, or Sales Enablement.
Deep domain expertise in BFSI, Healthcare, or Public Sector regulations (e.g., MLR40, HIPAA).
Exceptional storytelling skills with the ability to simplify complex SaaS workflows.
Tasks
Engineering alignment for joint innovation that drives GTM - RoB / cadence syncs with engineering to create Partner Roadmaps
Major Events: ReInvent / Next / MS - event strategy & coordination
IRM Partner ecosystem analysis, assessing and onboarding new GTM partners
Run Partner Days for ecosystem building, partner awards, recruitment
"Sales-in-a-Box" Creation: Orchestrating / developing the MLR40 "Audit-Ready" kit, including battlecards, 3-question discovery guides, and "Why IM?" decks
Co-Sell Campaign Execution: Leading joint webinars and executive roundtables with partners to generate MQLs (Marketing Qualified Leads)
Better together decks for CoSell PDMs
Main contact point with marketing for partner campaigns and events
Analysing partner campaign results and recommending new ones
Owning, educating, driving, reporting and tracking use of credits and funding pots
IRM Partner ecosystem analysis, assessing and onboarding new GTM partners
Please note that an employee's starting salary may vary based on a variety of factors. Where State, Municipal, Provincial, Territorial or other legal minimum wages exceed the federal minimum wage, employees are entitled to the higher rate.
Category: SalesSimilar Jobs
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