The National Director, Distribution & Strategic Partnerships role is a senior commercial leader responsible for developing and executing CONMED’s national distribution and partnership strategy across the United States. Reporting to the Health Care Systems group leader, this role drives enterprise alignment, revenue growth, channel optimization, and brand protection across key distribution partners, OEM relationships, MedSurg distributors, and Government-focused entities (including SDVOSB partners).
This position plays a critical role in expanding channel coverage, strengthening strategic partnerships, mitigating secondary/gray market risk, and ensuring disciplined governance across third-party distribution networks.
The role operates within the Health Care Systems group under Strategy & Corporate Development and collaborates closely with Business Unit leadership, Finance, Legal, Compliance, Operations, and Customer Experience to ensure stable, compliant, and profitable revenue growth in channel.
POSITION RESPONSIBILITIES
National Distribution Strategy & Channel Optimization
Develop and execute a comprehensive national distribution strategy aligned to CONMED’s enterprise growth priorities.
Identify and activate high-level impact distribution channels (MedSurg, regional distributors, specialty distributors, OEM partnerships).
Drive revenue growth, margin expansion, and strategic account penetration through optimized channel coverage
Evaluate and rationalize channel performance, ensuring alignment with enterprise guardrails and growth objectives.
Lead Quarterly and Annual Business Reviews (QBRs/ABRs) with key distribution partners.
Strategic Partnerships & OEM Relationship Leader
Own executive-level relationships with large OEM and MedSurg distribution partners.
Negotiate and structure partnership agreements that drive enterprise value while protecting brand equity and pricing discipline.
Identify co-development, bundling, or cross-portfolio opportunities that increase market share and customer engagement.
Collaborate cross-functionally to align product launches, marketing initiatives, and supply chain capabilities with partner strategies.
Government Channel & SDVOSB Relationship Management
Lead enterprise relationships with Government-aligned distributors and SDVOSB partners.
Expand channel penetration across VA, DoW, and other federal government agencies.
Partner with BU Field Sales Organizations and Sales Leadership to drive access and contract execution in the Government channel.
Monitor evolving Federal Government dynamics affecting distribution channels.
Secondary/Gray Market Governance & Counter-Diversion
Establish and enforce enterprise counter-diversion strategy.
Monitor and mitigate secondary market exposure, including unauthorized resale, pricing leakage, and channel conflict.
Partner with Legal, Compliance, and Finance to ensure governance, monitoring mechanisms, and enforcement protocols are in place.
Develop reporting frameworks to identify exceptions in channel flow and pricing behavior.
Protect brand equity, margin integrity, and contractual commitments across all distribution relationships.
Enterprise Alignment & Cross-Functional Leadership
Serve as the central point of coordination between Health Care Systems, Business Units, Finance, and Operations on distribution strategy.
Align compensation models, growth targets, and incentive structures for MedSurg distribution partners and channels.
Ensure distribution strategies support enterprise KPIs including
Total Revenue
Contracted Sales Growth
Margin – Gross and Contribution
Domestic Growth Outperformance
Support forecasting, pipeline transparency, etc., for operational and demand planning.
BASIC QUALIFICATIONS
Bachelor’s degree in Business Administration, Finance, Healthcare Administration, or related field.
10+ years of progressive commercial leadership experience in medical device or healthcare distribution.
Demonstrated success managing national distribution partners or OEM relationships.
Experience navigating Government contracting frameworks (SDVOSB, VA, DoW, GSA).
Strong financial acumen (pricing, margin management, contract structures).
Proven cross-functional leadership experience.
PREFERRED QUALIFICATIONS
MBA or advanced degree.
Experience in enterprise sales or corporate accounts structure.
Knowledge of contract law.
Familiarity with GPO and IDN frameworks.
PHYSICAL JOB REQUIREMENTS
The physical requirements described herein represent those necessary for an employee to successfully perform the core duties of the role. While fulfilling job responsibilities, the employee must maintain independent mobility and will regularly interact with computers, mobile devices, peers, and colleagues. Ability to meet with customers in hospital settings without restrictions on credentialing at any hospital or health system.
NO RELOCATION PROVIDED.
TRAVEL: 40-60%
*Note: This position is not eligible for employer visa sponsorship.*
CONMED is committed to partnering with our customers to enhance healthcare. This role requires access to customer accounts as part of its essential functions including compliance with account-specific background and vaccination requirements.
As required by law, the annual salary range for this position is $185,000-250,000 plus annual bonus. Actual compensation will be determined based on geographic location, professional experience, education, and skill level. The stated range reflects CONMED’s good faith estimate at the time of posting.
Benefits:
CONMED offers a wide array of benefits to fit your unique needs. Visit our Benefits Page for more information.
- Competitive compensation
- Excellent healthcare including medical, dental, vision and prescription coverage
- Short & long term disability plus life insurance -- cost paid fully by CONMED
- Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
- Employee Stock Purchase Plan -- allows stock purchases at discounted price
- Tuition assistance for undergraduate and graduate level courses
Know someone at CONMED? Have them submit you as a referral before applying for this position to be eligible for our Employee Referral Program incentives!
CONMED is an equal opportunity employer and does not discriminate on the basis of any legally protected status or characteristic. Protected veterans and individuals with disabilities are encouraged to apply. The Know Your Rights: Workplace Discrimination is Illegal Poster reaffirms this commitment.
Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
If you feel you need a reasonable accommodation pursuant to the ADA, you are encouraged to contact us at 800-929-7176 option #5.
CONMED Corporation Greenwood Village, Colorado, USA Office
6455 S Yosemite St, Suite 800, Greenwood Village, Colorado, United States, 80111
Similar Jobs
What you need to know about the Colorado Tech Scene
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
