Senior Strategist (Digital Marketing Operations)

Company Overview

Techint Labs is a relationship-driven, independent advertising agency specializing in media, analytics, and design. We are a team of passionate strategists, creators, and innovators who take brands to new heights. We love what we do and thrive on exceeding expectations for our clients and partners.

We believe that our team is our greatest asset, and our focus on company culture has led to being recognized as a “Best Workplace” across Inc. Magazine (2017, 2018), Denver Business Journal (2018), and Built In Colorado (2018-2022).

Let’s push boundaries, together.

Summary of Role:

Our Senior Digital Strategist will collaborate with internal teams and external agencies and clients to implement conversion-based campaigns. This position is responsible for the execution of campaigns: everything from trafficking, campaign management, optimizations, reporting, and communication to the client. The Senior Digital Strategist position is one of the most vital roles at Techint Labs, and we pride ourselves in leading the industry in ad performance, technology, and most of all, customer service.

The Senior Digital Strategist plays an important character in these aspects of our business by meeting deadlines, achieving campaign KPI’s, and pushing our strategy forward. Attention to detail and creative problem-solving are both important parts of this position.

Responsibilities:

• Account Strategy: Working closely with other internal departments to develop thorough and well-rounded media strategies focused on driving client KPIs and growth.

• Ad Trafficking: The process of order intake and trafficking, in our demand-side platform includes setting up the order, pre-optimizing, and ultimately setting a campaign live.

• Campaign Management: The process of continually checking and improving on the health of a campaign, including pacing, click through rates, measuring conversions, and ultimately ROI for the client.

• Communication: Being able to take the complicated and make it simple for our partners and clients is a key part of the job. Not all campaigns are created equal and being able to explain that in a way which is consumable by all is important in this role.

• Reporting: Providing status updates based on business rules for partners and their clients. This output provides crucial data points around the KPI’s of each campaign and becomes the benchmark we use for our performance.

• Team Building: As a growing company, we hope that all individuals will contribute to the future growth and acceleration of our business. What are your ideas to help us grow another 5x in the next year?

• Troubleshooting: When problems arise, it will be necessary to perform troubleshooting steps to ensure that issues are properly resolved. Also, it will be part of your responsibility to document best practices, so if the same issue arises in the future the team is better prepared to handle it

Location Information:

Ability to report to Denver, CO office on occasion preferred. Work from home available.

Compensation:

Compensation for this role is a combination of salary and bonuses, targeting a total annual compensation range of $65,000 - $100,000. The salary range is $60,000 - $65,000 annually, depending on experience. The bonus structure will be tied to campaign volume and successful execution and management.

Benefits:

Techint Labs offers full-time employees:

• Paid vacation, holidays, and sick days
• Health/dental/vision benefits
• 401k retirement plan and company match contribution
• Generous paid parental leave
• Wellness Program
• Work from home flexibility
• Denver, CO headquarters available for hybrid work with in office perks

Other Requirements:

Currently legally authorized to work in the United States on a full-time basis.

Equal Opportunity:

Techint Labs is proud to be an equal opportunity workplace. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates regardless of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, marital status, citizenship, age, Veteran status, status as an individual with a disability, or other applicable legally protected characteristics.

Important: Security Notice:

We're excited that you're interested in exploring job opportunities with Techint Labs! However, we also want to remind you to be cautious and wary of recruitment scams that have become increasingly common across all industries.

Fraudsters may pose as a representative of a company, and unsuspecting applicants may be invited to participate in fake interviews, asked to fill out fabricated employment applications, or even issued fake offer letters. This is all in an attempt to entice victims to pay money or divulge sensitive personal information.

We take your safety and privacy seriously, and want to assure you that we will never ask for your financial information during any part of the interview process.

Our communication will always come from an @careers.techintlabs.com or @techintlabs.com domain.

If you receive any suspicious activity, please stop communication with the individual and consider reporting them to the US FBI Internet Crime Complaint Center.

*** Please do not send resumes via email ***

Requirements

 Qualifications

• 3+ years in ad operations, ad trafficking or account management at a digitally focused ad agency, client or media company

• 3+ years working and communicating with clients or internal customers focused on data, operations and/or performance conversations

• Experience with Google Ads, The Trade Desk, Facebook, LinkedIn, Amazon and or any other associated ad serving technology

• Experience aggregating, providing and explaining performance reporting for digital media campaigns

• Working knowledge of digital production, design, digital ad tags, and/or creative specs

• Demonstrated experience handling, organizing and managing complex, detailed oriented tasks with a high level of success and a very low error rate

• Ability to work independently and solve problems through provided channels