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BlueCross BlueShield of South Carolina

Marketing Project Specialist - Remote from Columbia, SC

Posted Yesterday
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In-Office or Remote
Hiring Remotely in Columbia, SC
Mid level
In-Office or Remote
Hiring Remotely in Columbia, SC
Mid level
Conduct primary and secondary market research to inform product and program development. Plan, coordinate, and manage major marketing projects from launch through post-launch evaluation, including budgets and timelines. Develop project documentation, lead cross-functional teams, analyze customer feedback, and support vendor relationships while training and supporting the marketing team to improve engagement and member experience.
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Summary
 
This position is remote however it is required to live in or around Columbia, South Carolina.
Conducts primary/secondary market research to be used in development of new products/programs. Provides information in concise/well-written reports to assist in strategic/marketing plan. Implements and manages after launch major marketing projects, makes recommendations on product enhancement/performance, market demographics and new market potential. Trains and Supports marketing team to improve program engagement and member experience.
Description
 
  • Location: This position is full-time (40-hours/week) Monday-Friday. The position is remote however the candidate must reside in or around Columbia, South Carolina. You will work an 8-hour shift scheduled during our normal business hours of 8:00AM-5:00PM. It may be necessary, given the business need to work occasional overtime. You may be required to travel between buildings. This role is located at 4101 Percival Road, Columbia, SC 29229.

    What You Will Do:

  • Research, coordinates, manages and implements major marketing projects. Manages product/program after launch/implementation. Projects may include promotional campaigns, and/or strategic planning, implementation of products, product management after product launch. Develops/conducts primary market research related to competitors, industry analysis, customer analysis, market trends, portfolio analysis, product development and regulations, and other related topics. Builds and maintains strong relationships with external companies and vendors. Responsible for ensuring all activities align within the strategic plan, timeline, and budget.

  • Manages the development of project plans, risk management plans and project documentation. Identifies teamwork and testing assignments and provides oversight and direction to project managers and project test teams. Oversees the implementation of detailed project plans including monitoring and control of budgeted costs and delivery timelines. Identifies business requirements. Supports new business implementations or acquisitions. Facilitates the definition of project missions, goals, tasks, and resource requirements, service levels, and customer requirements. Maintains effective communication with stakeholders during all phases of projects. Resolves or assists in the resolution of conflicts within and between projects or functional areas.

  • Analyzes customer satisfaction/dissatisfaction with products and processes, which may include pre and post campaign or conference feedback. 

  • Coordinates and completes other tasks and projects as assigned by management.

To Qualify for This Position, You'll Need the Following:

  • Required Education: Bachelor's Degree in any field.

  • Required Work Experience:

  • Three years of marketing support experience to include project coordination and implementations.

  • Required Software and Tools: Strong Microsoft Office Suite experience (Outlook, PowerPoint, Excel)

  • Required Skills and Abilities:

  • Excellent Excel skills

  • Strong knowledge of business development, strategic planning, marketing support and process improvement.

  • Strong knowledge of marketing principles and techniques.

  • Strong project planning and analytical/critical thinking skills.

  • Excellent verbal and written communication skills.

  • Ability to handle confidential or sensitive information with discretion.

  • Demonstrated proficiency in spelling, punctuation, grammar skills.

  • Ability to work independently and in a cross-functional team.

  • Demonstrated customer-service, organizational and presentation skills.

  • Ability to prioritize effectively and make sound decisions under pressure with tight deadlines. 

  •  Problem -solving and decision-making skills.  

  • Accuracy and attention to details.

  • Effective customer-service and organizational skills.

  • Good judgment.

  • Demonstrated oral and written communications skills.

  • Skilled at multitasking

  • Self-starter.

Preferred Work Experience:

  • Strong presentation skills with large audiences

  • Extensive experience in vendor management
  • Proven track record in successful project implementation
  • Proven background in promoting health and wellness
  • Experience working in Competitive Market Analysis or Research.

Our Comprehensive Benefits Package Includes the Following:

We offer our employees great benefits and rewards. You will be eligible to participate in the benefits the first of the month following 28 days of employment.  

  • Subsidized health plans, dental and vision coverage

  • 401k retirement savings plan with company match

  • Life Insurance

  • Paid Time Off (PTO)

  • On-site cafeterias and fitness centers in major locations

  • Education Assistance

  • Service Recognition

  • National discounts to movies, theaters, zoos, theme parks and more

What We Can Do for You:

We understand the value of a diverse and inclusive workplace and strive to be an employer where employees across all spectrums have the opportunity to develop their skills, advance their careers and contribute their unique abilities to the growth of our company.

What To Expect Next:

After submitting your application, our recruiting team members will review your resume to ensure you meet the qualifications. This may include a brief telephone interview or email communication with our recruiter to verify resume specifics and salary requirements.

Equal Employment Opportunity Statement

BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains affirmative action programs to promote employment opportunities for individuals with disabilities and protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations.

We are committed to working with and providing reasonable accommodations to individuals with disabilities, pregnant individuals, individuals with pregnancy-related conditions, and individuals needing accommodations for sincerely held religious beliefs, provided that those accommodations do not impose an undue hardship on the Company.

If you need special assistance or an accommodation while seeking employment, please email [email protected] or call 800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.

We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer. Here's more information.

Some states have required notifications. Here's more information. 

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