Marketing Operations Manager - Email Developer

Full-time - Remote, United States 
Join the Future of Healthcare Recruitment at Vivian Health

Vivian Health’s mission is to transform healthcare hiring by empowering every healthcare professional to find their perfect job faster and easier than ever before. As the largest healthcare jobs marketplace, we support over 2 million clinicians in finding their next career opportunities. Our AI-driven platform also enhances process efficiencies for staffing agencies and healthcare employers, significantly reducing time to hire.

Vivian Health is backed by world-class investors, including Thoma Bravo and IAC, with over $75 million in capital raised. Our accolades include BuiltIn's awards for “Fully Remote Best Startup,” “Fully Remote Best Places to Work,” and “U.S. Best Startups to Work For” in 2024.

The Role 

Our team is looking for someone to lead our marketing operations function. As the Marketing Operations Manager - Email Developer, you will partner closely with the marketing and product growth organization to design and execute impactful campaigns, streamline processes, and drive operational initiatives forward.

The ideal candidate is someone excited by marketing technology, focused on driving efficiency through automation, and who’s laser-focused on what’s going to drive results. We’re looking for someone to go beyond simple execution, and have a huge impact.

Success in the position requires expert problem-solving & experimentation skills, an eye for detail, growth hacker mentality, and a passion for personalized marketing.You will also have had extensive hands on technical experience building marketing campaigns, ideally with a marketing automation software like Braze.

Your Responsibilities

• Template Coding: Codes dynamic, personalized messages across email, push, and SMS using HTML, CSS, and Liquid; leverages modular code and API-sourced data to drive scalable and flexible builds

• Advanced Braze expertise: Comfortable building, QAing, and optimizing multi-channel journeys (email, SMS, push) using Braze features like Canvases, API triggers, segment filters, Liquid logic, content blocks, and personalization

• Deep knowledge of Liquid and personalization logic: Skilled in writing complex Liquid conditions, loops, and filters; experienced in parsing and rendering dynamic content from JSON objects

• API integration and testing: Experience configuring and troubleshooting API endpoints, using tools like Postman, and collaborating with engineering to resolve data pipeline issues

• CRM troubleshooting and monitoring: Proactively identifies and addresses issues such as SMS delivery errors, broken links, or UTM mismatches using tools like Google Postmaster Tools, Braze logs, and AppsFlyer

• Audience segmentation and targeting: Capable of creating precise audience definitions based on behavioral, demographic, and custom criteria; often collaborating with data teams and using Looker or SQL

• Cross-functional collaboration: Works closely with Product, Engineering, Analytics, Creative, and Marketing teams to align on messaging, track requirements, and improve systems

• Operational process improvement: Identifies workflow inefficiencies and implements scalable systems for testing, documentation, link libraries, and reporting standardization

• Project management proficiency: Manages end-to-end project timelines, prioritization, ticket writing, and sprint planning using tools like Shortcut

• Platform monitoring and issue detection: Proactively monitors Braze status updates, deliverability tools (like Google Postmaster Tools), and platform alerts to identify risks or issues that may impact CRM performance

• Feature adoption and trend awareness: Keeps up with new Braze features and industry trends to surface opportunities for efficiency, automation, and improved user experience

Skillset

• 4+ years experience developing email campaigns with HTML/CSS
• 4+ years of experience with Liquid (or similar templating Language).
• Technical experience with Braze (or similar marketing automation platform).
• Strong process to identify inefficiencies and drive improvements
• Working knowledge with SQL 

What we provide (Benefits & Perks): 

The salary range for this position is $120,000 - $150,000 yearly, dependent on job-related, non-discriminatory factors such as experience, education, and skills. This range is based on a full-time schedule. Unfortunately, we are not able to support any visa sponsorship or transfer at this time. 

At Vivian Health, we offer a competitive compensation package, with benefits including:

• Flexible Time Off
• Comprehensive Health Insurance Plans, including HSA and FSA Options
• 401K Retirement Savings Plan with Ample Employer Match
• Generous Parental Leave
• Work-from-home stipend
• Access to Corporate Discount Program
• Pet Insurance