Manager, Marketing Communications

Job Summary:

The Manager, Marketing Communications develops, coordinates and tracks communication strategies and deliverables to support both required and enhanced programs.

Essential Functions:

• Manage member or provider communications team
• Provide direction with regard to marketing and communications activities needed to promote programs and initiatives
• Monitor department request queue and assign work to direct reports to ensure product deliverables are created and delivered on time and on budget Manage budget tracking and monitoring
• Oversee the implementation of messaging, content and design of materials/information for members and providers
• Collaborate with market, product, business development, enterprise project management and other functional teams to ensure  communication deliverables are met
• Lead gathering customer data insights and leverage data to evaluate content strategy and management Incorporate research activities needed to assist in the development and evaluation of marketing programs
• Work with external vendors as needed to support programs
• Maintain current knowledge of regulatory and accreditation requirements pertaining to programs and products
• Contribute to the development and maintenance of team processes, manuals and guides, and corporate policies and procedures
• Stay on top of trends in the marketing communication profession
• Coordinate cross-functionally within the organization to ensure support and engagement of communication deliverables
• Hire, train, coach, provide leadership and develop staff including performance management and disciplinary actions
• Stay on top of trends, competitive information, and campaign tracking to help inform decisions about communication plans and content development
• Perform any other job duties as requested

Education and Experience:

• Bachelor’s degree in marketing, communications or related business field or equivalent years of relevant work experience, is required
• Minimum of five (5) years of marketing, communication, advertising, or project management experience is required
• Management/supervisory experience is required
• Demonstrated leadership experience in a health care or managed care setting is preferred

Competencies, Knowledge and Skills:

• Intermediate proficiency level with Microsoft Office
• Effective oral & written communication skills
• Critical listening & thinking skills
• Customer service oriented
• Attention to detail
• Understanding of brand strategy and how to incorporate it in all material
• Ability to maintain confidentiality and act in the company’s best interest
• Decision making, problem solving and conflict resolution skills
• Strategic management skills
• Adaptable to a rapidly changing environment

Licensure and Certification:

• None

Working Conditions:

• General office environment; may be required to sit or stand for extended periods of time
• Ability to travel as required by the needs of the business

Compensation Range:

$81,400.00 - $130,200.00

CareSource takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance. We are highly invested in every employee’s total well-being and offer a substantial and comprehensive total rewards package.

Compensation Type (hourly/salary):

Salary

Organization Level Competencies

• Create an Inclusive Environment

• Cultivate Partnerships

• Develop Self and Others

• Drive Execution

• Influence Others

• Pursue Personal Excellence

• Understand the Business

This job description is not all inclusive. CareSource reserves the right to amend this job description at any time. CareSource is an Equal Opportunity Employer. We are dedicated to fostering an inclusive environment that welcomes and supports individuals of all backgrounds.