Deckers Brands Logo

Deckers Brands

Manager – Global Events, Trail - HOKA

Posted 25 Days Ago
Be an Early Applicant
Remote
12 Locations
110K-120K Annually
Mid level
Remote
12 Locations
110K-120K Annually
Mid level
Manage global events for HOKA, oversee partnerships and budgets, collaborate with teams for execution, and enhance brand experience.
The summary above was generated by AI

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title: Manager – Global Events, Trail - HOKA
Reports to:  Sr. Manager, Global Sports Marketing - Events
Location:  Remote

Interested applicants must reside in one of the following approved states:

Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington.

The Role

Global Events Manager - Trail will play a pivotal role in shaping and executing HOKA’s sports marketing strategy to amplify brand priorities & initiatives and construct/execute extraordinary consumer experiences. Reporting to the Senior Manager, Global Events, this individual will lead pinnacle trail event partnerships, such as Western States and the UTMB World Series & Finals, and participant activations that elevate brand storytelling, drive authentic engagement, and expand HOKA’s reach across all global markets (Americas, EMEA, Pacific, SEA, China, Japan).

The ideal candidate is an experienced event marketing professional with a proven track record of leading initiatives on a global level. They will have a deep understanding of the ever-evolving trail event landscape, a strategic approach to partnership management, and the ability to collaborate within a complex corporate structure. This is an individual contributor role requiring innovation, self-direction, and exceptional communication skills to work across multiple teams and stakeholders.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact
 

The primary functions of this role, include but are not limited to:

  • 1. Provide daily management and oversight of all global trail partnerships, including: event branding, event activation, licensed product coordination, seeding, digital organic content (Humans of HOKA) for all series/major/final events
  • 2. Manage global trail partnership strategy, working with all HOKA cross functional teams (brand marketing, product marketing, sales, PR, social, integrated marketing, etc.) to ensure consistency and achieve measurable results in all aspects of the program.
  • 3. Collaborate with internal teams (social, creative, PR, product, and regional marketing teams) to effectively plan for and execute integrated projects.
  • 4. Manage annual, quarterly and project event budgets, including collecting invoices and documentation, and securing payments from outside contractors.  Work with HOKA cross functional teams, as well as all regions to reconcile all budgetary expenses with strict adherence to internal processes and timelines.

Who You Are

  • Critical thinking and problems solving
  • Teamwork and collaboration
  • Time management
  • Intrinsic drive

We’d love to hear from people with

  • Ability to travel domestically and internationally for long periods of time (weeks, if necessary); approximately 40-50%
  • Experience with:
    • Event management
    • Contract negotiations
    • Cross functional alignment
    • Budget management
    • Project management – multiple at a time
    • Film/Event tour management
    • Business-to-business partnership management
    • Social media (Facebook, YouTube, Twitter, etc.)
  • Ability to relate to the athlete community and ability to take content from athletes and events to package the information for media and consumer promotion
  • Proficient in Microsoft Applications
  • Proficient in English, French a plus
  • Exceptional ability to foster relationships, while simultaneously moving the business forward
  • Ability to effectively prepare and present information and respond to questions from management, clients, and other employees of the organization.
  • Experience working effectively in complex global organizations, satisfying the needs of diverse constituents, and often working under the pressure of competing and sometimes conflicting priorities.
  • Global business knowledge with cross culture agility
  • Knowledgeable in current trends
  • Innovative manager with people & processes
  • Good people and management skills with proven ability to coach and build teams.
  • Highly motivated, a team player and motivated self-starter
  • Excellent verbal, written communication skills and problem-solving abilities
  • Excellent team building, project management and organizational skills
  • Ability to multi-task in a fast-paced environment
  • Exceptional attention to detail

What We'll Give You –

  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
     

$110,000 - 120,000

The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

#LI-HM1

Top Skills

Microsoft Applications
Social Media (Facebook
Twitter)
Youtube

Similar Jobs

An Hour Ago
Remote
2 Locations
165K-210K Annually
Senior level
165K-210K Annually
Senior level
Artificial Intelligence • Machine Learning • Natural Language Processing • Software
The Director of Community Growth will enhance Deepgram's brand through community engagement, content creation, event management, and feedback analytics while collaborating with various teams to drive user participation and product signups.
Top Skills: AnalyticsContent CreationSocial MediaSpeech-To-TextText-To-SpeechVoice Ai
Yesterday
Easy Apply
Remote
2 Locations
Easy Apply
131K-181K Annually
Senior level
131K-181K Annually
Senior level
Artificial Intelligence • Fintech • Machine Learning • Social Impact • Software
The Senior Growth Manager of Direct Mail will manage all aspects of the Direct Mail channel, including strategy, targeting, creative, operations, and budget management, driving performance and revenue. They will collaborate with cross-functional teams and present insights to leadership.
Top Skills: Google SuiteLookerSQL
Yesterday
Remote
2 Locations
130K-155K Annually
Junior
130K-155K Annually
Junior
Insurance • Legal Tech • Social Impact
The Growth Lead will lead marketing campaigns, analyze data, collaborate with product teams, and develop strategies for client acquisition.
Top Skills: Data Visualization SoftwareGoogle AdsGoogle AnalyticsGoogle Tag ManagerLookerMeta AdsSQL

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account