You will blend strategic experience design with hands-on platform enablement. This work will involve collaboration across multiple teams, including marketing, IT, data science, and personalization. The goal of this collaboration is to ensure that journey structures are aligned with business goals and optimized for real-time personalization, experimentation, and enterprise scalability.
Role Responsibilities
Journey Architecture & Blueprinting
- Design scalable, reusable journey components and logic frameworks aligned with AJO capabilities and business requirements
- Create high-level journey blueprints that support personalization, and multichannel orchestration
- Ensure consistency and feasibility across pods and use cases
Pod Enablement & Design Support
- Act as a design lead across agile pods, validating journey logic and supporting AJO builders
- Provide reusable templates, documentation, and guidance to accelerate pod-level execution
- Promote consistency across pods while enabling flexibility for experimentation and variation
AI Enablement & Optimization
- Collaborate with data science and personalization teams to embed NBA logic into journey design
- Support multivariant testing strategies and content delivery
- Monitor performance and recommend design optimizations based on engagement data
Cross-Functional Collaboration
- Partner with Customer Lifecycle Marketing Strategists, Adobe consultants, IT, and NBA team members to align on experience design standards and journey logic
- Collaborate with Agile pods, personalization teams, and data science to ensure journey blueprints are feasible, scalable, and aligned with enterprise goals
- Provide reusable templates, logic frameworks, and documentation to support AJO builders and accelerate enablement across teams
- Contribute to governance frameworks for journey logic, personalization rules, and compliance
Use your skills to make an impact
This role is foundational to our ability to grow personalized, compliant, and connected experiences across the enterprise. You'll be the connective tissue between strategy and execution—ensuring that what we design is not only visionary but also buildable, measurable, and repeatable.
Use your skills to make an impact
Required Qualifications
Bachelor's Degree in Experience Design, Marketing, Information Systems, or a related field
5+ years in experience architecture, customer journey design, or marketing technology
5+ years of experience with Adobe Journey Optimizer (AJO), Real-Time CDP, and NBA decisioning platforms
Experience designing scalable, reusable journey frameworks and logic structures
Collaboration skills across Agile pods, data science, engineering, and marketing strategy teams
Familiarity with multichannel personalization, compliance (HIPAA, TCPA), and consent frameworks
Experience working in Agile environments and collaborating across pods
Preferred Qualifications
Experience supporting MarTech platform migrations or platform enablement plans
Familiarity with NBA experimentation frameworks and multivariant testing strategies
Background in healthcare, insurance, or other regulated industries
Exposure to scaled Agile frameworks (e.g., SAFe, LeSS)
Certification in Experience Design, Product Management, or Marketing Technology
Experience collaborating with data science and engineering teams on personalization logic
Knowledge of consent and preference management frameworks and their impact on journey design
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 06-26-2026About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
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