Influencer Marketing Manager

Job Description
About the Role
We are seeking a strategic, creative, and results-driven Influencer Marketing Manager to lead our influencer and content creator programs. This role will manage two distinct but interconnected categories:
1. Content Creator Partnerships - Manage relationships with creators who produce brand-owned content for Achieve and Freedom Debt Relief social channels, ensuring we deliver compelling, on-brand creative assets.
2. Influencer Partnerships - Build and manage partnerships with influencers who will act as advocates, educators, and trusted voices to their own audiences about Achieve and Freedom Debt Relief products and services.
This is both an executional and strategic role. You will be responsible for delivering measurable results against business KPIs while also developing new strategies to scale the influencer program. A key focus of the role is building and nurturing long-term relationships with influencers and content creators who can evolve into authentic brand ambassadors, strengthening advocacy and credibility for Achieve and Freedom Debt Relief over time.
To be successful in this role, you are someone who has a passion for social media and nurturing relationships with influencers. You have a proven track record of launching influencer strategies that drive brand conversations, consideration, and conversions at a high rate across social media channels like TikTok, Instagram, and YouTube. You also have also established strong relationships with influencers in the financial space and can hit the ground running. You are also someone with a go-getter mindset who enjoys building influencer marketing programs from the ground up.
Key Responsibilities
Content Creator Partnerships
• Source, vet, and manage relationships with content creators producing brand-owned content for Achieve and Freedom Debt Relief channels.
• Brief creators, oversee production, and ensure deliverables meet creative standards, brand guidelines, and publishing timelines.
• Collaborate with social, brand, and creative teams to integrate creator content into broader campaigns.
• Optimize creator-produced assets for maximum engagement, reach, and conversions on brand-owned platforms.
Influencer Partnerships
• Identify, contract, and manage influencers who can authentically advocate, educate, and build trust with their audiences about Achieve and Freedom Debt Relief.
• Develop campaign strategies that leverage influencers to drive awareness, consideration, and conversions.
• Oversee the full lifecycle of influencer partnerships: outreach, negotiation, briefing, content approval, campaign execution, and reporting.
• Build long-term relationships with influencers and agencies to create scalable, sustainable advocacy.
Program Strategy & Growth
• Execute against the influencer program strategy while continuously developing new approaches to optimize performance and scale impact across both influencer and content creator partnerships.
• Deliver results that directly map to business KPIs, including awareness, engagement, conversions, and customer acquisition.
• Build and nurture long-term relationships with top-performing influencers and content creators, developing them into authentic brand ambassadors for Achieve and Freedom Debt Relief.
• Monitor trends, competitive activity, and platform innovations to ensure our influencer marketing program remains fresh, relevant, and effective.
• Create repeatable frameworks, playbooks, and best practices to improve efficiency and ensure long-term program sustainability.
Qualifications
Experience: 4-6+ years of influencer and/or creator marketing experience, ideally managing both brand-owned content partnerships and influencer advocacy programs.
• Proven Success: Track record of designing and executing campaigns that drive measurable awareness, engagement, and business outcomes.
• Creative + Strategic: Strong ability to craft narratives and campaigns that resonate authentically across both brand and influencer channels.
• Relationship Builder: Skilled at fostering and managing partnerships with influencers, creators, and agencies.
• Operational Excellence: Comfortable managing contracts, budgets, and workflows from ideation to reporting.
• Analytical: Proficient in influencer/creator performance tracking tools and translating insights into actionable strategies.
• Scrappy & Growth-Minded: Excels at building programs from the ground up while creating systems to scale.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Achieve well-being with:

• Hybrid and remote work opportunities for certain roles
• 401 (k) with employer match
• Medical, dental, and vision with HSA and FSA options
• Competitive vacation and sick time off, as well as dedicated volunteer days
• Access to wellness support through Employee Assistance Program, physical and mental health wellness programs
• Up to $5,250 paid back to you on eligible education expenses
• Pet care discounts for your furry family members
• Financial support in times of hardship with our Achieve Care Fund
• A safe place to connect and a commitment to diversity and inclusion through our six employee resource groups

Work from home/hybrid:
We are proudly offering hybrid options in the San Mateo, CA and Phoenix, AZ metro market. In other locations throughout the country, we offer work from home.
Salary Range: $140,000 to $150,000 annually + bonus + benefits.
This information represents the expected salary range for this role. Should we decide to make an offer for employment, we'll consider your location, experience, and other job-related factors.
Join Achieve, change the future.
At Achieve, we're changing millions of lives.
From the single parent trying to catch up on bills to the entrepreneur needing a loan for the next phase of growth, you'll get to be a part of their journey to a better financial future. We're proud to have over 3,000 employees in mostly hybrid and 100% remote roles across the United States with hubs in Arizona, California, and Texas. We are strategically growing our teams with more remote, work-from-home opportunities every day to better serve our members. A career at Achieve is more than a job-it's a place where you can make a true impact, have a sense of belonging, establish a fulfilling career, and put your well-being first.
Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Achieve to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by Achieve's Talent Acquisition leader.
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Company Description
Achieve is a leading digital personal finance company. We help everyday people move from struggling to thriving by providing innovative, personalized financial solutions. By leveraging proprietary data and analytics, our solutions are tailored for each step of our member's financial journey to include personal loans, home equity loans, debt consolidation, financial tools and education. Every day, we get to help our members move their finances forward with care, compassion, and empathetic touch. We put people first and treat them like humans, not account numbers.
Since 2002, Achieve has grown into one of the largest private consumer fintech unicorns in the U.S., with over $40B in enrollments for our industry-leading, tech-enabled debt resolution services business, and over $11Bn in personal and home loans originations via our banking-as-a-service partner.