Freelance strategist defines and executes audience growth and content strategies across Instagram, TikTok, and other platforms. Responsibilities include short-form video (Reels), community and creator partnerships, audience segmentation, and high-level paid social recommendations aligned with brand objectives.
We are seeking a Freelance Social Media Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.
RequirementsResponsibilities
- Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
- Advise on content pillars, themes, and positioning for a distinctive social brand.
- Recommend Reels and short-form video strategies, including content cadence and formats.
- Build and manage community engagement initiatives and creator/fan partnerships.
- Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
- Define target audiences and advise on segmentation and growth opportunities.
- Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
- Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands.
- Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content.
- Strong understanding of community building and creator engagement.
- Ability to operate independently as a freelance consultant while providing strategic guidance.
- US-based or strong knowledge of the US film and entertainment audience preferred.
Similar Jobs
AdTech • Marketing Tech
Freelance strategist to define and execute audience growth, content pillars, short-form video (Reels/TikTok) strategy, community building, creator partnerships, and high-level paid social recommendations aligned with film and entertainment brand goals.
Top Skills:
InstagramMeta (Facebook)Meta AdsReelsTiktokTiktok AdsYoutubeYoutube Ads
Enterprise Web • HR Tech • Information Technology • Software
Support and optimize business systems (Salesforce, NetSuite, HubSpot) and integrations, build and maintain dashboards and reports, lead data quality initiatives, troubleshoot system issues, enable employees through documentation and training, and identify automation and process improvements leveraging AI and integration tools.
Top Skills:
Ai-Powered ToolsCeligoCRMErpHubspotInformaticaMarketing AutomationNetSuiteSalesforceZapier
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Lead portfolio-level commercial strategy for Internal Medicine and Antivirals, prioritizing investments, advising senior leadership, and driving early commercial assessments, business development input, and AI-enabled decision frameworks to maximize portfolio value across development, launch, lifecycle, and external innovation.
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
