Franchise Resale Manager

The Franchise Resale Manager supports and coordinates franchise resale recruiting and transition efforts, ensuring high-quality candidate selection and successful transfers of existing franchise locations. This role partners closely with franchisees, operations, finance, and legal to evaluate location performance, assess buyer qualifications, guide exit/transition plans, and manage the end-to-end resale pipeline within the Company’s franchise sales systems.

How you will Own It: 

• Recruit, screen, and qualify franchise resale candidates, including pursuing out-of-market leads and identifying current franchisees and referral leads.
• Manage the end-to-end resale pipeline in SFDC (or designated CRM), ensuring timely, accurate documentation of lead status, activities, and key decision points in accordance with the franchise recruitment process.
• Evaluate location performance and readiness for resale by reviewing operational KPIs and trends (e.g., sales, car count, cycle time, CSI/NPS, quality/compliance metrics) in partnership with Operations.
• Review unit-level financial performance, including P&L statements, balance sheet drivers as applicable, and location profitability; identify risks and improvement opportunities that may impact resale value and buyer qualification.
• Partner with Finance to review accounts receivable (A/R) compliance and material exposures (e.g., aging, write-offs, insurer/program balances) and ensure required remediation plans are in place prior to transfer.
• Develop and coordinate triage plans for underperforming or at-risk locations, aligning actions, owners, and timelines across Operations, Finance, and franchisee stakeholders.
• Consult with franchisees on exit strategies and transition plans, including timeline planning, buyer expectations, required disclosures, and coordination with legal/contractual requirements.
• Coordinate the participation of Company executives and cross-functional partners in the resale/recruiting process (e.g., purchasing, insurance, marketing, brand compliance, operations, finance, and legal).
• Plan, develop, and manage agendas and materials for Discovery Days and Welcome Meetings; provide oversight of meeting logistics, attendee preparation, and post-meeting follow-ups.
• Lead candidate and franchisee interviews as part of the due diligence process; coordinate background/reference checks and ensure completion of required candidate documentation (applications, amendments, profiles, and approvals).
• Prepare and present complete candidate packets and location performance/financial summaries to the Franchise Review Committee; track approvals, conditions, and completion of contingencies.
• Provide routine pipeline and sales activity reporting, highlighting efficiencies/inefficiencies and recommending improvements to process, messaging, and lead sources.
• Support demographic research, mapping, and target market analysis to inform buyer discussions and long-term development strategy.
• Collaborate with leadership to develop plans and programs to drive resale growth opportunities and improve transfer success rates.
• Collaborate with development team to identify and market areas of development from location loss or decline.
• Assist, as needed, with updates to franchise disclosure and related documents, coordinating inputs with internal stakeholders and external counsel.

What you’ll Bring: 

• 3-5 years’ experience with multi-unit franchise organizations in sales, operations, service and/or development 

• Bachelor’s degree in business or marketing preferred 

• Strong organizational, project management and communication skills 

• Prior sales, operations and customer service experience preferred 

• Knowledge of franchise sales processes, franchise regulatory requirements and understanding of collision repair industry is preferred 

• Prior experience working with franchise owners or as a franchisee 

• Personal sales and sales training experience 

• Strong understanding of P&L statements, unit economics, and profitability drivers; ability to identify financial risk factors that impact valuation and transfer readiness
• Comfort reviewing accounts receivable (A/R) aging and compliance requirements; able to partner with Finance and franchisees to drive timely remediation plans
• Proven ability to interview, assess, and recommend franchise candidates; strong facilitation skills for Discovery Days/Welcome Meetings and executive/committee presentations

• Knowledge of market mapping tools and GIS mapping systems preferred 

• The position requires an ability to remain flexible and motivated, while maintaining the ability to multi-task in a fast growing environment 

• Experience with Microsoft Office Suite and sales CRM software 

• Potential travel as needed 

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law. 

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