Develop research-backed strategy and write two B2B nurture email sequences (Compliance as a Service and Penetration Testing), 3-4 emails per sequence (6-8 total). Deliver conversion-focused copy, CTA alignment, revisions, QA, and formatting. Work from provided inputs. No campaign setup or scheduling; capped at 15 hours and due by end of July 2026.
Overview:
We're looking for an experienced B2B email copywriter to develop strategy and write two nurture email sequences targeting LinkedIn and Google Ads leads for a cybersecurity client.
The project includes:
- Research and strategy for two separate sequences: Compliance as a Service and Penetration Testing
- 3–4 nurture emails per sequence (6–8 emails total), with the goal of driving leads to book a call
- Revisions, CTA alignment, QA, and formatting
All key inputs will be provided, including pain points, product objections, and CTA direction.
You're a great fit if you:
- Have experience writing successful B2B email sequences, ideally in tech or cybersecurity
- Can balance educational nurture content with clear, conversion-focused CTAs
- Are comfortable making strategic recommendations on email flow and messaging
Project details:
- This engagement is capped at 15 hours and must be fully delivered by the end of July 2026.
- Project does not include scheduling or setting up of campaigns - strategy and copywriting only.
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