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Dentsu Creative

Director, Customer Analytics

Posted 19 Days Ago
Be an Early Applicant
In-Office or Remote
7 Locations
113K-183K Annually
Expert/Leader
In-Office or Remote
7 Locations
113K-183K Annually
Expert/Leader
The Director of Customer Analytics leads data-driven strategic planning, coaches teams on analytics solutions, and collaborates with stakeholders to drive customer-centric insights and recommendations across various channels.
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Job Description:

We welcome remote U.S.-based candidates

As our new Director, Customer Analytics, you will report to the VP, Customer Analytics, and partner with other senior leaders, analysts and managers on each project. You will be called to master our frameworks and develop an advanced understanding of how the entire marketing technology stack comes together to promote our client's vision. You will work across industries with subject matter experts and expertise to come together in sound consulting deliverables informing planning, main decisions and technical implementations.

You Will:

  • Be a trusted partner, providing important insights through data analysis to inform strategic planning and initiative prioritization.

  • Coach and train direct and indirect reports on how to best identify the solutions driven through data, analytics, and technology available to support our strategic plans.

  • Create and support executive level presentations and analyses of analytic and data solutions to support client needs

  • Translate data/results into clear narratives for tech and non-tech audiences across multiple channels (i.e., ppt, and email).

  • Recommend relevant insights for strategic and long-term planning including trade-off analysis applying value-based measurement.

  • Collaborate with cross-agency SMEs to ensure solutions are client and customer-centric and well thought through

  • Provide expertise through articles, blogs, event and other marketing avenues to guide the latest application of analytics and data solutions

  • Identify opportunities for cross-solutioning within clients

  • Assess market trends and incorporate external insights to recommend potential product and market level opportunities.

  • Manage and nurture multiple existing, lead and growth account opportunities across Merkle and dentsu network

  • Develop depth and breadth of understanding of solutions and offerings across dentsu and Merkle

You Have:

  • 10+ years' experience in analytics, business consulting, data strategy and/or strategic planning functions.

  • 5+ years of cross-team leadership over multiple business and strategic disciplines.

  • Experiential (Event-Based) Analytics experience is required.

  • Agency experience (Advantageous if you have this).

  • Experience using data and insights for storytelling and solution application.

  • Experience translating ambiguous requests and requirements into tangible and tactical solutions.

  • Experience simplifying complex analytic and data solutions into clear language for non-technical partners.

  • Experience managing both client and agency teams to facilitate collaborative, data-informed solutions.

  • Experience identifying business challenges and applying analytics-led strategies to address them.

  • Experience working with a broad spectrum of analytic tools, technologies, and solutions to drive business action.

The annual salary range for this position is $113,000-$182,850 Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,

  • Life insurance,

  • Short-term and long-term disability insurance,

  • 401k,

  • Flexible paid time off,

  • At least 15 paid holidays per year,

  • Paid sick and safe leave, and

  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-LE1 #LI-REMOTE #LI-MERKLE

This is a remote position.

Location:

USA - Remote - Maryland

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Top Skills

Analytics Tools
Marketing Technology Stack

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