Digital Marketing Manager/SEO Manager

This is a remote position.

We are seeking a dynamic and experienced Digital Marketing Manager/SEO Manager to join our team. The ideal candidate will have 5-10 years of hands-on experience in digital marketing, with a strong focus on SEO, Google Campaign management, and a deep understanding of Zoho tools including Zoho Social, Zoho Campaign, and Zoho Marketing Automation.

• Develop, implement, and manage comprehensive digital marketing strategies that drive traffic, engagement, and lead generation across various online channels.
  

• Optimize website content, architecture, and backlink profile to improve organic search engine rankings.
  

• Plan, execute, and monitor Google Ad campaigns (Search, Display, Shopping) to meet performance goals.
  

• Manage and execute social media strategies using Zoho Social to enhance brand presence and engagement across platforms.
  

• Design and manage email marketing campaigns via Zoho Campaigns, ensuring high deliverability and engagement rates.
  

• Automate marketing workflows and lead nurturing processes using Zoho Marketing Automation to drive conversions and customer retention.
  

• Analyze performance data, generate reports, and provide actionable insights to improve overall digital marketing effectiveness.
  

• Stay updated with the latest digital marketing trends, SEO best practices, and industry developments.
  

Requirements:

• 5-10  years of experience in digital marketing, with a proven track record in SEO, Google Ads, and social media marketing.
  
• Proficient in using Zoho Social, Zoho Campaigns, and Zoho Marketing Automation.
  
• Strong analytical skills and experience with tools like Google Analytics, Google Search Console, SEMrush, or other SEO tools.
  
• Excellent communication skills, both written and verbal.
  
• Ability to work independently, manage multiple projects, and meet deadlines.
  
• Knowledge in Zoho/Google campaign marketing.
  

• Certification in Google Ads, SEO, or related fields.
  

• Experience in content marketing and copywriting.
  

• Familiarity with other digital marketing tools and platforms.
  

• Any graduation or equivalent qualification.