Design Lead – Enterprise Web Initiative (EWI)

SUMMARY

New Era is seeking a Design Lead to support the Enterprise Web Initiative (EWI)—the centralized platform and operating model that enables teams across our clients' environment to create, manage, and scale digital web experiences. This role is critical to ensuring that all enterprise websites are brand-consistent, elevated, accessible, and unified under our client's Direct brand ecosystem.

The Design Lead will translate enterprise brand and experience strategy into high-quality execution, guiding designers day-to-day while partnering closely with Design Directors, Product, Engineering, and business stakeholders. This role blends hands-on design leadership, governance, and mentorship, ensuring that every site created through EWI reflects our client's high standards for trust, clarity, compliance, and user-centered design in a highly regulated global environment.

PRIMARY DUTIES

• Lead the day-to-day design execution for enterprise web initiatives, guiding designers to deliver high-quality, compliant, and brand-aligned digital experiences.
• Partner with Design Directors to translate enterprise brand vision and clients standards into scalable design solutions for EWI-managed websites.
• Ensure all websites created through EWI maintain consistent visual design, interaction patterns, accessibility, and content hierarchy aligned with our client’s global brand system.
• Support the end-to-end design process—from intake and requirements refinement through concept, design, review, and launch—within an enterprise web governance model.
• Collaborate with Product and Engineering to scope features, prioritize work, and resolve design challenges, balancing speed, scalability, and quality.
• Advocate for user-centered design, accessibility (WCAG), and usability best practices, particularly for healthcare and patient-facing content.
• Uphold and evolve design systems, component libraries, UI patterns, and templates used across EWI to enable rapid, consistent site creation.
• Provide mentorship, constructive feedback, and design direction to individual contributors, helping grow design craft and enterprise design maturity.
• Act as a design quality gate, ensuring work meets our client's brand, regulatory, and experience standards before delivery.

CORE COMPETENCIES

• Strong enterprise design leadership, with the ability to translate high-level brand and experience strategy into repeatable execution.
• Exceptional cross-functional communication skills, working effectively with design, product, engineering, compliance, and business stakeholders.
• Deep expertise in web design, design systems, accessibility, and user-centered design, especially in complex or regulated environments.
• Proven ability to mentor and guide designers while remaining hands-on in execution when needed.
• Strong judgment and attention to detail, ensuring polished, cohesive experiences at scale.

REQUIRED EDUCATION

Bachelor’s degree in Design, Interaction Design, Visual Communication, Human-Computer Interaction, or a related field.
Equivalent practical experience will be considered.

EXPERIENCE

• 10+ years of experience in digital, product, or web design, with demonstrated success delivering enterprise-scale web experiences.
•  Experience leading or guiding designers within design systems or platform-based environments.
•  Proven collaboration with product managers, engineers, and leadership to define requirements and deliver solutions.
•   Strong portfolio demonstrating brand-driven, scalable web design and execution.

LANGUAGE SKILLS 

Excellent verbal and written communication skills, with the ability to translate complex enterprise, brand, and technical requirements into clear design direction. 

QUALIFICATIONS 

• Accomplished design practitioner with a strong track record of delivering enterprise-quality digital experiences. 

• Skilled at turning brand strategy and governance requirements into actionable design solutions. 

• Collaborative, empathetic leader who provides clear, constructive feedback. 

• Comfortable balancing hands-on design work, mentorship, and strategic alignment. 

• Strong analytical and problem-solving skills to support business, brand, and user needs. 

WORK ENVIRONMENT: 

Professional office or hybrid work environment with regular collaboration across global teams and time zones. 

EXPECTED HOURS OF WORK: 

Full-time position: flexibility may be required to support global stakeholders across time zones. 

TRAVEL: 

Minimal; occasional travel may be required based on business needs. 

PHYSICAL DEMANDS: IF REMOTE OR ADMINISTRATIVE, Regular use of hands and fingers to operate a computer keyboard, mouse, and other office equipment. Regular, repetitive movements such as typing, mouse movements, and scrolling. Ability to hear and understand spoken communications, both in person and via remote communication tools (e.g., phone, video conferencing). Ability to see and read computer screens and printed documents, as well as adjust focus. This includes prolonged periods of looking at a computer screen.