Influ2 Logo

Influ2

Customer Lifecycle Manager

Posted 6 Days Ago
Remote
Hiring Remotely in United States
Mid level
Remote
Hiring Remotely in United States
Mid level
The Customer Lifecycle Manager will enhance customer relationships, manage engagement initiatives, and optimize retention and upsell strategies across customer accounts.
The summary above was generated by AI

Influ2 is the only platform that delivers ads directly to specific people and tracks their engagement by name. We’ve transformed B2B advertising, empowering marketing teams to craft personalized journeys for each decision-maker while giving sales teams clear insights on whom to call and what to say. This game-changing approach helps businesses close deals faster and more effectively. 


Over 100 enterprises and mid-market companies—including Capgemini, AppsFlyer, and Hexaware—trust our technology. We hope you will too.


We’re looking for a Customer Lifecycle Manager to deepen customer relationships, drive engagement, and ensure multi-threaded connections across our customer base. Reporting to the Senior Customer Marketing Manager, you’ll play a pivotal role in executing lifecycle-based engagement initiatives, managing relationship mapping, and driving customer advocacy programs.


This role requires a strategic and hands-on marketer who can build high-touch, high-value engagement programs while scaling efforts to drive meaningful impact across our customer base. You will work cross-functionally with Customer Success, Operations, and Marketing to enhance customer experience, optimize retention, and strengthen upsell opportunities.

What you'll do:

  • Expand multilayered relationships: Develop relationship mapping to build and track engagement with decision-makers, champions, and influencers within customer accounts.
  • Enhance lifecycle engagement: Develop targeted programs for onboarding, adoption, retention, expansion, and advocacy to drive long-term customer success.
  • Scale 1:1 relationship programs: Balance high-touch engagement with scalable initiatives, such as automated nurtures and community-driven programs.
  • Optimize customer insights & reporting: Collaborate with Ops and CS to track engagement, analyze data, and improve attribution models connecting efforts to revenue impact.
  • Drive advocacy & loyalty: Execute surprise & delight campaigns, identify advocacy opportunities, and support customer storytelling efforts.

Your experience:

  • 3+ years of experience in marketing, ideally in B2B or tech.
  • You have experience managing and growing customer communities, fostering peer-to-peer engagement.
  • You understand the power of direct mailer platforms in creating memorable touchpoints.
  • You can track, measure, and optimize engagement (experience with HubSpot and Salesforce is a bonus).

Your skills:

  • Customer-centric mindset: You thrive on helping customers succeed and love seeing them shine.
  • Stakeholder management: You naturally engage with multiple stakeholders—Sales, CS, and Ops—building trust and fostering collaboration.
  • Strategic customer engagement: You know how to blend personalized engagement with scalable programs that drive impact.
  • Creative thinking: You create experiences that make customers feel valued, supported, and excited to partner with us. 

  • If you’re ready to bring customers closer, celebrate their success, and drive lasting impact, we’d love to hear from you! If your journey doesn’t perfectly match this list, we still encourage you to apply—we’d love to learn more about you!

What's in it for you?

  • Join a collaborative and innovative team with a flat organizational structure.
  • Take ownership of impactful customer engagement programs.
  • Enjoy remote work flexibility – no fixed working hours.
  • Benefit from the Unlimited Vacation policy to ensure a healthy work-life balance.
  • Receive Generous Parental Leave and other well-structured PTO and leave policies.
  • Enjoy a well-rounded health package with comprehensive medical, dental, and vision coverage designed to support you.
  • Be part of a high-growth company – we’ve raised $15M in Series A, maintained 18+ months of cash-positive operations, and achieved 50% growth.


  • About Influ2


    We're convinced that the diverse ideas and experiences every Influ2encer brings are the key to our success. To make sure our culture and products reflect this blend of viewpoints and backgrounds, there's no room for discrimination here. Our approach to hiring, training, promoting, and compensating individuals is grounded in merit and competence.


    We're committed to offering equal employment opportunities to all qualified individuals, no matter their race, age, religion, where they come from, gender identity or expression, sexual orientation, marital status, physical or mental disability, military or veteran status, or any other characteristic protected by law. Everyone at Influ2 plays a part in keeping our workplace welcoming and free from discrimination and harassment. 

Top Skills

Direct Mailer Platforms
Hubspot
Salesforce

Similar Jobs

17 Hours Ago
Remote
3 Locations
Senior level
Senior level
Information Technology
The Customer Lifecycle Marketing Manager at Docker drives self-service growth by executing data-driven marketing strategies and collaborating across teams to enhance user engagement and retention.
Top Skills: HeapLookerMailgunMarketoSegmentSFDC
4 Days Ago
Remote
United States
140K-160K Annually
Senior level
140K-160K Annually
Senior level
Software
The Senior Customer Lifecycle Marketing Manager will manage the customer journey from onboarding to retention, improving satisfaction and reducing churn through effective communication strategies and collaboration with cross-functional teams.
Top Skills: Email MarketingHubspotWebinars
13 Days Ago
Remote
San Francisco, CA, USA
101K-170K Annually
Mid level
101K-170K Annually
Mid level
Software
Lead the development and execution of guest lifecycle marketing campaigns for restaurants, focusing on engagement and customer lifetime value, in partnership with product teams.
Top Skills: CRMMarketing AutomationOnline Ordering Systems

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account