Unlock Health breaks down the walls that healthcare providers have lived with for decades. We connect the dots across managed care and marketing so that providers can realize their missions and patients can get the right care. We've brought together the top healthcare marketing organizations to make this vision a reality, with a team of experts in managed care, technology, and ROI design.
Title: Creative Strategist
Direct Manager Title: Director or VP, Strategy
Location: We are prioritizing applicants local to Nashville, TN or Chicago, IL
The Role
The essence of any strategic role at Unlock is to solve our clients' business problems by developing breakthrough strategies (often by using compelling insight-driven research) and focusing the output of the agency in a way that leverages its creativity and expertise to produce a positive and measurable impact.
The Creative Strategist will work with oversight from a more senior member of the team, and often with other team members on a variety of assignments. To begin, the Strategist’s role may be to help facilitate the smooth passage of information or research data. However, over time, the Strategist should be helping to shape strategy by driving some of the component parts of the strategic effort in the account or project team. Ideally, there will be accounts/projects which will enable you to devote more time to, and have greater impact on, rather than jumping in and out of support work. This is a busy job, often with multiple demands, in a creative and dynamic environment.
What You’ll Do
- Audit competitors/clients
- Look at trends and market dynamics
- Create inputs for our proprietary strategic process
- Set up research
- Sample, screener, discussion guides/questionnaires
- Conducting analysis and individual interviews (and occasionally conducting focus groups if appropriate)
- Assess creative work
- Write creative briefs
- Put together presentations for clients and, where appropriate, present them, working with analytics and the different elements of media/channel and engagement planning
Ideal Qualifications
- 2-3 years’ experience in a strategic role
- Creative thinker and solid strategic-thinking skills
- Curious and open-minded, yet also decisive and solution-oriented in equal measure
- Clear understanding of:
- How research and insight can drive great creative output
- How to balance big-picture thinking with detailed and rigorous thought
- How to make a tangible difference to clients’ business
- Team-oriented collaborator and enthusiastic risk-taker
Nice to Have
- Unlock works exclusively in healthcare, and overwhelmingly for healthcare providers. Experience in the sector is not required, but an interest in it, or a curiosity about it, is. It is a sector that can be complex and challenging at times, but is also rich with emotion and humanity, perhaps like no other.
Perks and Benefits
- Competitive Salary
- Health, Dental and Vision benefit packages to fit all types of lifestyles
- Life, Short- and Long-Term Disability Insurance paid 100% by the company
- FSA / HSA Options
- 401(K) with a generous company match program
- Flexible Paid Time Off (aka- unlimited)
- Paid Parental Leave
- Hybrid and Remote work schedules available
- Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice)
- Employee Referral Program
About Unlock:
Unlock Health redefines what a marketing and advertising agency can do in healthcare by breaking down walls that have existed for decades. We’ve combined the best teams in healthcare marketing to help every client live their mission – to promote, maintain, and restore health. Our “super agency” approach connects creative, content, and strategy to remove the guesswork from growth, measured by ROI technology. By bringing together the top talent in the industry, we are reshaping the future of healthcare marketing.
We believe our business can only grow by including our Vision and Values in everything we do. Our hiring process is no different. We interview and hire based on our values, which you can learn more about here.
Equality Opportunity Employer Statement
Unlock, and its affiliate companies, is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to an applicant's race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
For internal coding use only: Integrated Marketing/Strategy/CoGs
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