Crop.photo by Evolphin
B2B Saas PPC Strategist & Consultant - Linkedin Ads ( Consultant Role)
Be an Early Applicant
Advise two B2B SaaS brands on Google Search and LinkedIn campaign strategy, including structure, keyword intent, audience targeting, funnel stages, ad reviews, creative briefs, and optimization. The consultant provides strategic guidance and recommendations while the in-house team executes campaign changes and produces assets. The engagement begins at 3–5 hours weekly with potential for an ongoing advisory retainer.
About us
We run two B2B software brands, Crop.photo and Evolphin.com. Each serves a different audience, has a different deal size and needs its own campaign strategy.
Our in-house team already handles positioning, messaging, design and campaign execution. We’re not looking for an agency, and we don’t want anyone to take the work over. We want an experienced PPC strategist who works directly with us, challenges our thinking and helps us make better decisions.
What you’ll do
Our draft campaigns are ready for review, and we want to launch quickly. You’ll advise on:
- Google Search: campaign structure, keyword selection and matching to search intent.
- LinkedIn targeting: audience segmentation and targeting filters for each brand.
- Funnel planning: a three- or four-stage funnel, with the right LinkedIn ad format and offer for each stage.
- Ad review: auditing our existing ads and pointing out what needs to improve.
- Creative briefs: briefing our team on any new creative or messaging needed.
- Optimisation: monitoring early results and recommending what to stop, adjust, test or scale.
Our team makes the changes and produces the assets. What we want from you is experience, judgement and honest input.
Requirements
- Engagement
- Hourly, 3–5 hours per week to start.
- If we work well together and see progress, we’d like to move to an ongoing monthly advisory retainer.
- Short weekly calls, plus calls as needed. You’ll need to be available within one of these windows: 8:00 a.m. – 2:00 p.m. PT or 8:00 – 9:00 p.m. PT.
- Requirements
- Strong, hands-on experience with Google Search Ads and LinkedIn Ads.
- Prior B2B SaaS campaign experience.
- You personally do all the work, with no employees or subcontractors.
- A 100% Upwork Job Success Score and meaningful work history.
Similar Jobs
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Leads enterprise software design and development using .NET technologies, web frameworks, Azure, microservices, and domain-driven design. Provides technical direction, mentors developers, conducts code reviews, contributes to architecture and Scrum ceremonies, decomposes requirements, troubleshoots and improves applications, and develops reusable services and documentation. Requires strong team leadership, Agile experience, and collaboration across business and IT groups.
Top Skills:
.Net Core.Net FrameworkAngularAzureBiztalkC#DevOpsDomain-Driven DesignEntity FrameworkKendoMicroservicesNgrxReactSQL Server
.jpeg)
Artificial Intelligence • Hardware • Information Technology • Machine Learning
Operate and maintain specialty gas, bulk gas, and chemical distribution systems supporting semiconductor manufacturing. Perform preventive, corrective, and breakdown maintenance; respond to alarms; troubleshoot equipment; support installations and commissioning; complete work orders and inspections; follow EHS, LOTO, PPE, and chemical safety procedures; and contribute to reliability, TPM, predictive maintenance, and continuous improvement initiatives.
Top Skills:
Bulk Gas SystemsChatgptChemical/Gas Distribution SystemsClaudeCmmsCopilotGas Monitoring And Alarm SystemsGenaiLarge Language Models (Llms)LotoMS OfficeSap PmSpecialty Gas SystemsTpm
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Owns strategy, roadmap, backlog, requirements, and delivery for digital healthcare and pharmacy products. Translates stakeholder needs into features, user stories, wireframes, and acceptance criteria; partners with UX, engineering, and business teams to prioritize releases and manage product lifecycles. Analyzes data, communicates product vision, conducts demonstrations, manages risks, and drives continuous improvement within Agile development environments.
Top Skills:
Aha!ChatbotsConversational AiIvrJIRARally
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
