Associate Director, Digital Marketing Operations

Who We Are:
Delve Deeper is a Performance Media Agency focused on helping clients grow their customer base by integrating the power of Tech & Data in Media. We act as one highly functioning team that is powered by our professional “Fire in the Belly”, with a passion for creating exceptional value by delighting our clients and creating an engaging work environment for our team members.

We deliver digital marketing management, first-party data science and consulting, and adtech/martech systems integration & reselling on a global scale. We connect the dots between data and technology in media by identifying our clients' super fans, deterministically finding more of them, and converting them online in the most effective way.

Delve Deeper has been recognized as Built In Colorado’s “Best Places to Work” for the past four years in a row. Our culture emphasizes professional development in an environment where everyone can have an impact. We are passionate about seeing our team through self-care, family, community and (of course) career growth. As a privately owned company, we don’t get caught in red tape, instead we pave a path of growth for those with a passion to succeed professionally.

Headquartered in Boulder, Colorado, Delve also has offices in Warsaw and Minsk, as well as team members in 10 other countries.

Here’s what we need:

We are looking for an Associate Director, Digital Marketing Operations to join our team! In this role, you will oversee the strategic development and execution of direct marketing (email, SMS and direct mail) campaigns across multiple marketing automation platforms, such as Unica or Salesforce Marketing Cloud.  As an AD, you’ll own planning activities for complex or large campaigns, and be responsible for generating strategic insights and delivering results. This client-facing position owns the development of client decks, status documentation, and facilitates client meetings. You’ll oversee all campaign activity and deliverables, and facilitate the training and development of the team. 

Here’s what you’ll do:

• Direct and manage the daily workflow of all direct marketing campaigns, including strategy development, campaign operations, deployment, optimization, as well as insights
• Assume accountability and ownership of direct marketing campaign performance for assigned client accounts
• Develop and maintain quality control procedures for campaign implementations
• Manage and grow a team of Automation Specialists and Web Publishers including staff planning, active participation in hiring process, distributing roles and responsibilities within the team, ensuring equal utilization of team members, conducting performance evaluations and developing career growth plans
• Provide coaching and mentoring to the team ensuring they are trained, mentored and motivated to achieve the very best results for their clients
• Participate in developing training materials
• Assist in the development and documentation of best practices for improving communication and collaboration within the team and the department
• Partner with Media, Creative, Analytics, Reporting, Data Science and other Delivery teams to provide clients with high performance and innovative solutions, while identifying upselling opportunities

Here’s what you bring: 

• Automation:  4+ years of recent hands-on experience managing direct marketing in Salesforce Marketing Cloud and/or Unica, and writing SQL & HTML & AMPscript

AND

• Publishing: 4+ years of recent hands-on experience managing digital marketing operations, e.g. theatre space management, lightbox campaigns, organic social content publishing and landing pages. 
• BA/BS in Marketing or related field
• 7+ years of professional experience in direct marketing, preferably with an agency or consultancy 
• 4+ years experience with client-facing responsibilities (account management, weekly calls, monthly report presentations, etc.)
• 1+ years of people management experience, managing 3+ reports in direct marketing
• Ability to organize and manage detailed work, as well as work independently and balance multiple tasks
• Strong interpersonal skills and problem-solving aptitude
• Results driven and client focused
• Strong experience in Excel, including pivot tables, chart-making, and manipulation of data sets
• Ability to multi-task across clients to ensure the proper executions of several plans simultaneously
• Preferred Certifications: Salesforce Marketing Cloud
• Ability to multi-task and work in a fast-pace, high-change environment
• A flexible mindset that is energized, not frustrated, by the messiness common to rapidly growing organizations.

What Delve Deeper Offers:

• Health Benefits: Comprehensive (100% company-paid) health coverage for employees & their families including medical, dental and vision insurance. We also offer FSA and HSA health options with a company contribution. 
• Other Benefits: Life Insurance and Disability Coverage
• Retirement Plan: 401(k) plan with a 4% match/company contribution
• Paid Time Off (PTO): Generous vacation, sick leave, and paid holidays 
• Parental Leave: Up to 3 months of paid time off for new parents 
• Wellness Program: $1,250 annual reimbursement for health and well-being (gym membership, ski passes, meal plans, fitness equipment, etc.) 
• Beautiful Office & Workspace: Newly built and designed office exclusively for DELVE with local restaurants, shopping, and hiking/biking trails. Large common areas filled with snacks, beverages, and regularly catered meals!
• Hybrid Working Model: Tuesdays, Wednesdays, Thursdays in office with the option to work from home on Mondays and Fridays 
• Dog Friendly Office: You are welcome to bring your furry, well-behaved companion to work with you!

In Colorado, the salary range for this position is $100,000 - $120,000, plus bonus potential tied to individual and company performance, and is based on prior experience and qualifications.

Delve Deeper is an equal opportunity employer. We believe that diversity enriches the workplace and we are committed to growing our team with the most talented and passionate people from every community. Delve strives to create a culture of unity and respect and to that end, we have a zero tolerance policy for behavior that promotes harassment, hate and discrimination of any kind. We are committed to providing reasonable accommodations for qualified individuals. If you require assistance during the application process due to a disability, please let us know.