Women in Kind

Work places often reward an unfettered commitment to work many women—and increasingly men—are unable to provide. Coupled with social expectations of women and the reality of the roles they play in the family, these work places, grounded in standard practices we’ve never really pushed back on or re-examined, place the burden on families, and women in particular, to “figure it out.” Women in Kind flips this premise on its head. We don’t ask women to “figure it out.” Instead, we work to identify, to anticipate what women need to be successful at work and integrate those things into the workplace. That means thinking about how to make women’s lives easier, to remove challenges and obstacles in their path to professional success.