Teams at Tinuiti

Develop and execute influencer marketing strategies and campaigns aligned with client goals. Lead client relationships, onboarding, transitions, campaign planning, influencer selection, budget management, analytics, and performance optimization. Collaborate with internal teams and external partners, resolve issues, identify growth opportunities, and monitor industry trends to recommend innovative approaches.

Plans, manages, and optimizes full-funnel paid social programs across Meta, TikTok, Pinterest, Snapchat, and Reddit. Uses audience strategy, creative testing, automation, measurement, and platform analytics to grow customers, revenue, and lifetime value while controlling CAC and waste. Partners with clients and internal teams, designs experiments, maintains tracking health, communicates business impact, and develops repeatable best practices.

Develops and optimizes Amazon Search and commerce media campaigns, creating omnichannel strategies aligned with client goals. Manages client relationships, analyzes cross-channel performance data, identifies growth opportunities, and provides strategic recommendations. Uses commerce media platforms and technology tools to improve campaign efficiency, sales, retention, and profitability. Maintains platform certifications, educates clients and colleagues, contributes thought leadership, collaborates across teams, and owns account delivery and performance.