Teams at Midi Health

Serve as first-line IT support delivering empathetic, high-touch troubleshooting for hardware and software; onboard/offboard employees; manage equipment procurement and inventory; document resolutions for a knowledge base; collaborate with IT on infrastructure and security improvements while ensuring users follow protocols.

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Lead and own Midi Health’s paid acquisition and full-funnel media strategy, building an AI-native performance system to optimize CAC and LTV:CAC across dual motions (clinical care and consumer product). Manage budget/P&L, agency ecosystem, creative-performance feedback loops, audience strategy, and a team of growth specialists while communicating results to executives and the board.