Merchluv
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Merchluv is the first company to offer a universal platform for selling music merchandise on streaming music services, ticketing sites and mobile applications.
Merchandise is the most profitable and underserved category in the music business. The global industry is struggling to offset declines in recorded music sales and to find ways to monetize the exploding interest in music streaming services and mobile apps.
Active music listeners play 45 billion music tracks and videos each month in the U.S. without the ability to browse or purchase musical merchandise. The merchandising business has not caught up with the digital marketplace.
Merchluv presents all the available music merchandise for sale to the listener at the greatest point of interest, while streaming music, watching videos or at a live event. Merchluv provides a single point of access by aggregating a universal catalog of merchandise and API for integration into any platform, providing complete coverage of streaming, mobile and live event sales.
The back-end supplier, e-commerce and mobile technologies are built and have been stress tested on Grooveshark and at live events. The systems are protected by international patents.
The $2.2 billion U.S. licensed music merchandise marketplace is highly fragmented and ripe for innovation. Merchluv is taking a direct B2B approach with targeted streaming media customers, authorized vendors and artist management companies. Merchluv has already received interest from many leading music services and merchandise vendors.
