Teams at Launch Potato

Lead BI developer who owns reporting infrastructure end-to-end: SQL-based data extraction from messy sources, LookML/BI model development, dashboard standardization, stakeholder partnership, and performance marketing optimization to drive actionable insights and business outcomes.

Lead ownership of BI reporting infrastructure: build and standardize dashboards, extract insights from messy third‑party data, partner with marketing teams to drive performance optimization and deliver proactive retrospective analyses that influence business decisions.

Lead end-to-end performance creative strategy: write production-ready briefs, develop and maintain a backlog of concepts, analyze performance data to inform creative playbooks, manage UGC creator pipeline and relationships, and drive cross-vertical testing and iteration across formats.