Teams at Koyfin, Inc.

Own activation and engagement funnels: map customer journeys, quantify funnel leaks, run experiments (email, in-app, onboarding, pricing prompts), own lifecycle communications, define KPIs, use data and AI for segmentation, scoring, and personalization to drive paid conversions and retention.

Own and deliver advisor-focused product workflows (portfolio analytics, performance, options, bonds). Lead discovery with users and data, write PRDs, partner with engineering and design, balance correctness and usability, and be accountable for outcomes from problem definition through launch.

Build and maintain scalable full-stack features for a fintech SaaS platform. Implement React front-ends and Node.js/NestJS back-end APIs, troubleshoot production systems (databases, queues, caches, microservices), write tests and clean code, collaborate with product and design, participate in code reviews, and prioritize technical debt while scaling the user base.