Teams at DemandTec

Drive CPG-focused growth marketing through HubSpot email and nurture campaigns, demand-generation programs, LinkedIn content, landing-page optimization, and campaign reporting. Partner with events, brand, product marketing, and sales to create relevant messaging, support ABM and expansion motions, amplify industry events, and convert CPG audiences into qualified pipeline. Success is measured through campaign-to-opportunity conversion, influenced pipeline, social engagement, execution quality, and cross-functional feedback.