Teams at Code3

Lead integrated media strategy and client partnerships for DTC and marketplace brands across paid search, paid social, programmatic, and affiliate channels. Own client relationships, media recommendations, performance storytelling, creative testing direction, portfolio profitability, SOW management, budget allocation, and growth opportunities. Use GA4 and Shopify data to analyze customer journeys and inform strategy while leading cross-functional teams and mentoring junior staff.

Lead paid search strategy, activation, optimization, measurement, and thought leadership for B2B clients. Manage Google and Microsoft campaigns, keyword research, ad copy, bidding, budgets, QA, forecasting, and performance analysis. Connect campaign activity to lead quality, sales opportunities, pipeline, and revenue using CRM, marketing automation, and analytics data. Advise clients, develop recommendations, support pitches, and collaborate with cross-functional teams to drive growth.

Lead Programmatic Strategist overseeing programmatic and partnership media strategy, campaign planning/execution (The Trade Desk, DV360, Amazon DSP), performance QA and reporting, mentoring junior team members, integrating programmatic with broader digital media, and supporting new business and process optimization.