Teams at Bask Health

Leads Bask’s entire post-sale customer experience, including onboarding, retention, expansion, renewals, customer health, and escalations. Builds and manages the Customer Success organization, establishes segmentation and operating models, develops scalable playbooks, implements tooling, and owns retention and revenue metrics. Partners with Product, Engineering, Sales, Operations, Pharmacy, and Support to represent customer needs, improve the platform, and drive adoption across enterprise and growth accounts.

Create clear, concise UX copy across patient-facing and business healthcare workflows, including onboarding, forms, errors, notifications, AI interactions, and transactional communications. Partner with Design, Product, Engineering, Research, and users to improve information architecture, terminology, interaction patterns, and content systems. Develop voice and tone guidelines, reusable content patterns, and scalable AI-assisted workflows while ensuring clarity, accuracy, accessibility, consistency, and trust in complex healthcare software experiences.

Own product marketing for Bask’s telehealth platform, including positioning, messaging, product launches, sales enablement, competitive analysis, customer success training, website copy, case studies, SEO, and demand-generation content. Partner closely with Product and Engineering to translate technical capabilities into customer value for entrepreneurs and healthtech companies. Build the company’s first repeatable product marketing function and support both turnkey SaaS and platform/API narratives.