Teams at athenahealth

Leads the Revenue Cycle Management content roadmap and serves as the primary subject-matter owner. Writes blogs, eBooks, and other long-form B2B content; researches complex healthcare topics; coordinates stakeholder reviews; briefs and edits freelance writers; and partners with marketing teams on campaigns and messaging. Applies SEO and AI search optimization, uses performance insights to refine content strategy, audits existing content, and supports adjacent healthcare solution areas.

Develop and execute go-to-market strategies for athenaOne, athenahealth’s flagship healthcare technology offering. Create portfolio messaging, sales collateral, customer stories, and commercial programs while coordinating with Product, Sales, Marketing, and Customer Success teams. Analyze customer feedback, competitive intelligence, seller insights, and commercial performance to improve positioning and market execution. Maintain cohesive messaging across athenaOne products and support recurring release updates and performance reviews.

Own athenahealth’s enterprise narrative, annual editorial agenda, strategic messaging, thought leadership, owned-channel publishing, organic social strategy, and AEO/GEO efforts. Serve as editor-in-chief of athenahealth.com, establish editorial governance, advise executives and cross-functional marketing teams, and lead a growing editorial team. Translate complex healthcare technology and business strategies into compelling narratives while using research, audience insights, performance data, and responsible AI-enabled workflows to improve impact.