Teams at Aptitude 8

Leads client-facing HubSpot implementations, designing CRM, automation, data, integration, and RevOps solutions. Builds complex workflows and data models, manages APIs, webhooks, migrations, and third-party integrations, and oversees solution quality. Acts as a primary client contact, leads discovery, sprint planning, UAT, training, backlog prioritization, and client communications while collaborating with delivery teams and delegating technical work.

Supports B2B marketing initiatives across copywriting, social media, events, advertising, co-marketing, email campaigns, website updates, and lead generation. Coordinates event logistics, promotional materials, vendors, budgets, and marketing projects while collaborating with demand generation and cross-functional teams. The role also contributes to branding, graphic design, video, research, and HubSpot marketing automation.

Lead multi-channel demand generation campaigns, paid media, email nurtures, webinars, events, segmentation, and conversion optimization. Own HubSpot automation, database health, lead scoring, pipeline reporting, and AI-enabled workflows using tools such as Clay and Zapier/Make. Analyze campaign ROI, improve sales handoff and SQL quality, support partner and customer marketing, manage events, and serve as the HubSpot subject matter expert.