Teams at 24 Hours Group

Manage Microsoft Advertising campaigns end to end for US-based businesses, especially home service companies. Responsibilities include campaign strategy, keyword research, ad creation, audience targeting, bidding, budget management, conversion tracking, A/B testing, lead-quality optimization, reporting, and troubleshooting. The role requires expertise with Microsoft UET, Clarity, CRM integrations, automated bidding, and performance metrics such as CPL, CPA, ROAS, CTR, and conversion rate.

Manage end-to-end Meta advertising campaigns for U.S.-based home service businesses. Develop targeting, budgets, bidding, creative, offers, and lead-generation strategies; optimize CPL, lead quality, CAC, ROAS, and conversions; conduct A/B testing; implement Meta Pixel and Conversions API tracking; collaborate with CRM, sales, and creative teams; scale successful campaigns; troubleshoot attribution; and prepare performance reports.

Manage full-funnel Meta advertising campaigns for U.S.-based home service businesses. Develop targeting, budgets, bidding, creative, offers, and lead-generation strategies; optimize CPL, lead quality, CAC, ROAS, and conversion performance; implement tracking through Meta Pixel and CAPI; conduct A/B testing; collaborate with CRM, sales, and creative teams; scale winning campaigns; troubleshoot attribution; and provide performance reports.