Lead and scale a Revenue Operations organization for Babylist Media, building systems, processes, and a team to manage ad operations, inventory, pricing, forecasting, commission planning, and revenue recognition. Own ad-server transition (Koddi), deal desk, forecasting, reporting, and cross-functional documentation to maximize yield and streamline GTM operations.

Manage the full development lifecycle of Owned Brands at Babylist, ensuring product quality, compliance, vendor relations, and risk management from concept to bulk delivery.