Manager, Business Development at Vertafore

| Greater Denver Area
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The primary responsibility of the position is to drive revenue growth by driving & owning the Central Sales Lead Management Process. This people management role focuses on sales performance initiatives for the Business Development (BDR) organization, through establishing and refining processes to create qualified sales opportunities. The BDR Manager leads a team of 10-15 individuals and reports to the VP of Central Sales.

The BDR organization is a vital link between Marketing and Sales, and the BDR Manager must be able to plan, train & coach, mentor team members, and supervise BDR staff. This role has thorough knowledge of the organization's products/services, and can partner with Marketing to execute campaigns, programs, and closed-loop business & sales development activities. The BDR Manager also works closely with the entire Vertafore Segment Sales organization to ensure that BDR staff provide adequate support to the field. BDR Manager is a key leader in the Central Sales organization and is responsible for market development, setting targets, relationship development between marketing, products, finance, and the BDR team, and ensuring that Opportunities & Revenue are generated.

  • Lead and drive the activities of BDR sales team, including hiring, coaching, developing talent, team culture and performance management in a Saas, and Software Bookings revenue environment.
  • Build and refine Lead Management and reporting processes as part of continuous improvement efforts.
  • Possess a deep understanding of and other key Marketing Automation technologies for lead management such as Marketo, Pardot, Eloqua, Hubspot, Act-on etc.
  • Knowledge and working understanding of the latest Sales Development (SDR) and Business Development tools, techniques, and methodologies.
  • Collaborate with Marketing & Product teams to execute campaigns that ensure lead quality and quantity with proper closed-loop metric reporting.
  • Regularly report on team and individual results: pipeline, conversion rates, and quarterly performance.
  • Collaborate with internal sales operations stakeholders on reporting and analysis.Identify and make recommendations for improvement in sales productivity.
  • Chart and Deliver timely and accurate forecasting and pipeline management.
  • Collaborate with other internal organizations and coordinate internal resources as needed.
  • Ensure CRM tools and Vertafore value-selling methodologies are leveraged to process and track opportunities.
  • Direct team with corporate goals and use SMART goals to deliver results.
  • Encourage innovation by exchanging new ideas to improve operation and efficiency within sales and the supporting organizations.


• Successfully mastered the following skills: Sales Management, aggressive cold/warm calling, prospecting, product demonstration and closing.
• At least 4 years of related experience with at least 1-2 years of management experience
• Proven success in professional sales, preferably in enterprise solutions selling within the Financial Services industry, which includes insurance.
• Operational knowledge of various Windows based application programs and current Internet technologies.
• Self-motivated, ability to work independently and motivate a team.
• Management of pipelines, territories, forecasting and processes.
• Experience with coaching and mentoring.

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Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases


Great location in the heart of downtown Denver just a block away from the RTD lightrail.

What are Vertafore Perks + Benefits

Volunteer in local community
Vertafore offers employees 1 paid day to volunteer at the non-profit of their choice.
Friends outside of work
Eat lunch together
Intracompany committees
Vertafore offers opportunities to join several committees, including Women of Vertafore, LGBTQ+, etc.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Vertafore employees can contribute up to $2750 annually to their FSA.
Disability Insurance
Disability insurance covers 100% of annual salary for up to 90 days of disability.
Dental Benefits
Our dental plan covers $1500 of expenses per person.
Vision Benefits
The vision benefits plan covers 100% for annual eye exams with $175 for glasses or contact lenses.
Health Insurance Benefits
Vertafore offers three different health plans to meet the needs of our employees.
Life Insurance
Life insurance is equal to 2 times an employee's annual salary.
Pet Insurance
We offer a Pet Insurance plan through Nationwide.
Onsite Gym
Team workouts
Vertafore's team fitness initiatives include in-office yoga, a partnership with Planet Fitness, and other recreational team sports.
Retirement & Stock Options Benefits
401(K) Matching
Vertafore provides employees with a 401(k) matching plan managed by [provider]. We match up to 50% of contributions up to 3% of an employee's annual gross pay.
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Vertafore provides up to 6 weeks of parental leave for the primary caretaker. We also provides 6 weeks of leave for the secondary caretaker.
Family Medical Leave
Employees who have been with the company for 12 months are eligible for 12 weeks of family medical leave.
Adoption Assistance
We reimburse up to $2,500 for eligible adoption expenses and 6 weeks of paid leave.
Company sponsored family events
Vertafore sponsors family oriented events semi-annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Our employees receive 8 hours per year of paid volunteer time.
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Vertafore hosts company outings annually.
Game Room
Our game room includes Ping Pong, Foosball, Video Games.
Stocked Kitchen
In various areas of the office, Vertafore provides weekly fresh fruit services, bagels and donuts on specified days, as well as snacks and drinks.
Some Meals Provided
We provide free breakfast on Mondays and Fridays.
Happy Hours
Recreational Clubs
Vertafore sponsors recreational clubs that include sports, board games, video games, book clubs, etc.
Professional Development Benefits
Tuition Reimbursement
Our tuition reimbursement plan offers an annual max of $5,250.
Lunch and learns
Cross functional training encouraged
Promote from within
Online course subscriptions available
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