AdAction

Lakewood, CO

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Sales//Operations//

Director, Revenue Operations

AdAction

| Greater Denver Area

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ABOUT ADACTION

At AdAction, you’ll be working with an innovative group of performance marketers in the ever changing AdTech industry. Our goal is to drive quality traffic at scale for our clients with a primary focus of driving real value for our end consumers. At the heart of everything that drives AdAction are the people who work here and strive to make an impact on the success of the business.

Our people love working at AdAction because they’re challenged by unique and difficult problems in a nimble startup environment that’s backed by six plus years of success in performance marketing. Our employees also enjoy perks and benefits like:

Health, vision, and dental insurance
Up to 6% 401k match with no vestment period
Generous PTO
Work from home flexibility
Monthly team outings and happy hours
Easy access to downtown Denver

POSITION SUMMARY

AdAction is seeking a highly motivated Director of Revenue Operations to drive cross-functional collaboration in order to close gaps in our client experience and maximize revenue for the business. This role will focus on strategy, tools, enablement, and insights that drive the organization forward, while providing the best possible experience to our current and future client base. The successful candidate will inform and analyze the sales pipeline, assist with forecasting, headcount capacity planning, dashboards and reports, platform integrations, and more. You will be charged with implementing, managing, and overseeing systems, automation, and reporting for our Demand and Media Teams, while simultaneously informing our strategies and processes to maximize returns for the organization.

Reporting directly to the Executive Vice President, this is a new and highly dynamic, cross-functional role that demands analytical aptitude as well as intellectual curiosity to connect with business stakeholders and contextualize overlapping business challenges and then execute against them. The ideal candidate must be a team player, flexible to help wherever there is a demand, and possess a willingness to roll up one’s sleeves and solve problems.

RESPONSIBILITIES

Lead, influence, and champion best processes and behaviors to reinforce accountability for smooth end-to-end process execution in all revenue generating areas.
Establish a Revenue Operations structure and environment that will promote and implement strategy and operational models to deliver exceptional and consistent service levels to the organization to grow revenue.
Analyze data to identify trends that signal new opportunities or challenges and dangers and convert those insights into actionable processes and tactics.
Oversee an existing team of Operations and Business Intelligence professionals.

Design workflows and oversee implementation of systems and tools taking into account the full sales and marketing funnel.
Collaborate with stakeholders across Sales, Media, Marketing, Account Management, Ad Operations, BI and Finance teams to drive innovation and actionable recommendations in all aspects of optimizing revenue performance.
Critically evaluate our current processes and tools, overhauling these to drive efficiencies and improve team performance.
Own models for productivity and team planning, surfacing recommendations to leadership.
Drive education on and documentation of processes, operational updates, and best practices to help build increased productivity and adoption of internal systems.
Design and implement reporting based on a clean data foundation, that includes KPIs, pipeline management, Salesforce, dashboards, and more for our Demand and Media teams.
Ensure proper and complete integration of Salesforce with other Company support systems to streamline, automate, and ensure the integrity of data and reporting throughout the company.

EXPERIENCE & QUALIFICATIONS

7+ years of experience in Revenue Operations, Business Operations, and/or Sales Operations, with a proven history of driving multiple complex projects at the same time to on-time completion in a fast-moving environment.
Bachelor degree is required.
5+ years SFDC Administration Experience (SF certification preferred)
Ability to conduct sophisticated and creative analysis of complex data, and translate the results into actionable deliverables.
Strong interpersonal and team-building skills; ability to work with a diverse team and influence/ drive change across functional and business boundaries.
Proven experience influencing Sales Teams to exceed targets and improve sales.
Demonstrated ability to define, refine, and implement processes, procedures, and policies.
Advanced Microsoft Excel/Google Sheets/Tableau abilities (e.g., data analysis and visualization)
Experience with Outreach.io or similar platform (or demonstrated ability to learn similar tools)
Clear, concise communication skills.
Empathy for internal stakeholders' pain points and needs, and an ability to translate those needs into concrete requirements.
Self-motivated problem solver with the drive to excel in a fast-paced environment.
Detail-oriented and able to work independently toward collective goals.
Strong project coordination and organization skills.

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Where we are

We have a best-of-both-worlds location with the Rocky Mountains in our backyard while being less than 20 minutes from downtown Denver

Technology we use

Engineering
Product
Sales & Marketing

- JavaLanguages
- JavascriptLanguages
- PHPLanguages
- PythonLanguages
- SqlLanguages
- Starting Work on Greenfield ProductsLanguages
- ReactLibraries
- AngularJSFrameworks
- SpringFrameworks
- VueJSFrameworks
- PostgreSQLDatabases
- RedisDatabases
- RedshiftDatabases
- Amazon Web ServicesDatabases
- Google AnalyticsAnalytics
- BalsamiqDesign
- AsanaManagement
- TrelloManagement
- WordpressCMS
- SalesforceCRM
- MailChimpEmail
- Outreach.ioLead Gen

Alex Reynolds

Full-stack Developer

Freedom to try

Iterating on the product while gaining new skills

Reynolds said he appreciates the startup side of AdAction that allows for experimentation in using new tech and building out new processes for the team. Cross-team discussions around responsibilities and intended outcomes pave the way for agile product iterations and improved tech infrastructure. Reynolds said these practices allow him to grow and learn new skills like operations work.

We’re constantly looking for ways to improve our tooling, so there are a lot of system design discussions where we can advocate for adopting different tools.

Shelby Cer

Director of Product

Specializing in efficiency

Cross-team collaboration breeds success

AdAction grew significantly in 2020, welcoming specialists in areas like engineering, marketing and design and allowing for even more strategic product decisions. Cer said cross-function scrum teams — which are vital to the company's success — are now deeper and can work on specific areas of the software. "Everyone has their responsibilities, but we're agile enough to pivot based on peer or user feedback," Cer said.

All of our team members are encouraged to make suggestions on ideas or areas of opportunity they identify, even if it isn’t in their lane.

Andy Abreu

Director of Software Engineering

Growth from all angles

Build the team, then train it

AdAction's tech team is fairly new, so it has a lot of agency. "We are taking the tech stack where we want. We pick the technologies, tools, platforms and environments. We regulate ourselves while keeping red tape in control," Abreu said. After building out the team, AdAction launched a training program to sharpen the skills of its members. Abreu said all the devs now get training on security practices and AWS certifications.

Our tech strategy is simple: leverage a tech stack that gives us agility in multiple areas like DevOps automation, microservices development and front-end development.

What are AdAction Perks + Benefits

Culture

Volunteer in local community

Friends outside of work

Eat lunch together

Intracompany committees

Open door policy

Team owned deliverables

Team based strategic planning

Group brainstorming sessions

Open office floor plan

Diversity

Mean gender pay gap below 10%

Diversity Employee Resource Groups

AdAction has a women's group which has a mentorship program and other company sponsored learning events.

Hiring Practices that Promote Diversity

Health Insurance & Wellness Benefits

Flexible Spending Account (FSA)

AdAction's Flexible Spending Account helps employees cover out-of-pocket medical expenses with pre-tax contributions of up to $2,650 annually. Employees may rollover up to $500 each year.

Disability Insurance

AdAction pays 100% of premiums for Short-Term Disability, which covers up to 60% of an employees salary for up to 11 weeks.

Dental Benefits

AdAction covers 50% of employee and spouse/dependent premiums for dental coverage.

Vision Benefits

AdAction's vision insurance plan provides 100% of premiums covered by the company.

Health Insurance Benefits

AdAction's health insurance plan with UHC covers 70% of premiums for employees and their families. Employees are given two plan options to best fit their needs, both of which have low copays.

Life Insurance

Onsite Gym

Retirement & Stock Options Benefits

401(K)

401(K) Matching

AdAction's 401(k) retirement plan matches 100% of employee's contributions up to 6% of their annual base salary, with immediate vesting for matched contributions.

Child Care & Parental Leave Benefits

Child Care Benefits

AdAction offers a Dependent Care FSA to help families cover childcare-related expenses with pre-tax contributions of up to $5000 annually. This helps cover expenses like daycare and summer camps.

Generous Parental Leave

AdAction offers up to three weeks of paid parental leave for all new parents, which can be used in tandem with our PTO and short-term disability benefits.

Flexible Work Schedule

Every employee is given a second monitor for their home on day one of employment, so no matter when or where they choose to work, they have all of the resources they need.

Remote Work Program

Our remote work program includes work remotely on occasion as needed.

Vacation & Time Off Benefits

Generous PTO

Employees are eligible for up to 4 weeks of PTO annually. Coupled with our flexible work from home policy, employees are able to really take the time off they need to do whatever they please.

Paid Holidays

All employees are granted paid time off to observe all major holidays.

Perks & Discounts

Beer on Tap

We've got a kegerator in the office for a rotating selection of craft brews and cold brew coffee! There are other beer and coffee options in the fridge, so that everyone can have something they like!

Casual Dress

Come as you are! At AdAction, we want our employees to be comfortable and happy while they're working. We care about the work you're doing, not if you're wearing jeans, a t-shirt and flip flops.

Company Outings

AdAction really values team outings, so we have a minimum of one unique outing each month! That's on top of happy hours, volunteer events, holiday parties and our annual all-inclusive staff retreat.

Game Room

Our lounge area is fully-equipped with a Wii and Play Station, including a multitude of game options. There's also a mini basketball hoop and everyone is always ready for an impromtu nerf dart war!

Stocked Kitchen

AdAction has a fully-stocked kitchen with unlimited granola bars, snacks, fruit, coffee, and LaCroix! We also have some essential lunch items like PB&J for days employees are in a pinch for a meal.

Some Meals Provided

AdAction provides a weekly catered lunch on Thursdays.

Happy Hours

Whether welcoming a new employee or taking advantage of some nice weather, AdAction loves to get together for some apps and craft brews!

Parking

No need to worry about where to park at AdAction! We have a parking lot which is completely free and it also backs up to a major RTD station for those wishing to take the train in.

Recreational Clubs

Home Office Stipend for Remote Employees

All new hires (whether fully remote or not) are offered a $1,000 stipend to set up their home office.

Professional Development Benefits

Job Training & Conferences

Lunch and learns

Cross functional training encouraged

Promote from within

Mentorship program

View full list of perks + benefits

An Insider's view of AdAction

What are some social events your company does?

We pride ourselves on building strong relationships with team members outside of the office. Everything from volunteer events to happy hours for new hires, there's always something on the calendar that promotes team building. Our big event is the annual retreat, which is how we bring our Austin and Denver offices together in a fun setting.

Seth

Business Intelligence Analyst

What projects are you most excited about?

Over the last year, our BI team has built data infrastructure that allows Account Managers to be as strategic as ever. With new ad units and inventory continuing to evolve, it excites me seeing how this improvement is facilitating the recommendations we make to advertisers to maximize scale and ROAS.

Sarah

Director, Strategic Accounts

How has your career grown since starting at the company?

Since starting at AdAction, my career has grown significantly. Initially starting out on the AdOps team, I entered the Action360 program and got the opportunity to learn the Ins and Outs of the company and Account Management team. Fast forward to now and I've just hit my one year anniversary as an Account Manager!

Matt

Strategic Account Manager

How would you describe the company’s work-life balance?

Work-life balance at AdAction is amazing! As a father of 2, I have a lot of commitments outside the office. Everyone has clear individual & dept. goals and as long as you are achieving those you can structure your day to ensure you don't miss the important things in life. In my 5+ years here I've never missed a single event my kids are involved in.