GenFlux has raised $4.2 million in seed funding in a round led by Symbolic Capital, with additional participation from Borderless Capital, Frachtis, Glasswing Ventures, Dispersion Capital, Delphi Ventures and Radical Ventures.
According to a news release issued Tuesday, GenFlux will use the new capital to enhance and expand its platform, which helps businesses understand whether — and how — they appear in results generated by AI search engines, and what steps they can take to improve their visibility.
A spokesperson for Symbolic Capital said brand visibility in AI-driven search is increasingly binary in that a company is either recommended or it isn’t. GenFlux, the spokesperson added, is building the infrastructure to help brands influence that outcome.
The GenFlux platform features multi-engine tracking, answer-rank scoring, query intelligence and other tools designed to give companies deeper insight into their AI search performance.
