Lead Generator
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Job Description
As a Lead Generator you will be responsible for cleaning and prospecting Sovrn’s sales lead list to help ensure we have the most accurate information needed for the Publisher Advocate team.
Responsibilities
- Follow up on leads and conduct research to identify potential prospects
- Conduct analysis and determine how to best prospect utilizing Salesforce.com (SFDC)
- Manage data for new and prospective publishers in Salesforce.com, ensuring all information is accurate
- Search for opportunities utilizing resources that are provided to them
- Continually research and identify new lead generation resources and updates to AdTech industry
- Research targeted accounts to identify key influencers and decision makers
Requirements
- HS Diploma/Bachelor’s Degree in Business, Communications or related field
- Ability to perform repetitive tasks on a daily basis
- Highly organized
- Able to operate “in the gray” and maintain focus as initiative and directions change
- Individual must be well organized, self-directed individual and focused
- Critical thinking skills
- A proven track record of establishing strong relationships internally and externally
- Excellent client service skills
- Excellent written and verbal communication skills
Bonus Points!
- Excel background
- Salesforce.com experience
Position Reports to: Sales Operations Manager
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