Denver, CO

Small Business Specialist, Inside Sales at Xero

| Greater Denver Area
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Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive. 
At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information and connections. Because when they succeed they make a difference, and when millions of small businesses are making a difference, the world is a more beautiful place.
At Xero the customer is the cornerstone of everything we do. This role is responsible to drive the education and onboarding of Xero's prospective customers via inbound and outbound sales calls, online inquiries and support tickets to convert trial users to paying Xero customers. 
Key characteristics of an ideal candidate: well-rounded, customer focused, delivers results in high growth environments, high emotional intelligence, strong business acumen, effective communicator, quick learner and knowledgeable in accounting practice operations.

What you'll do

  • Articulate the Xero value proposition in an industry context, demonstrating the need for Xero as a solution for their accounting and business needs
  • Respond to all inquiries in a timely manner via phone and email from potential Xero customers
  • Qualify direct customer leads by following the Xero Sales Process
  • Record all activity and follow up within Salesforce and other sales enablement tools
  • Ensure your Xero product knowledge is up to date at all times
  • Foster and build genuine relationships of trust and loyalty between customers and Xero
  • Work independently as well as in a team environment
  • Effectively cope with change and ambiguity while being very adaptable to stay on task
  • Have a strong desire to be the top performer, a leader in closing sales and resourceful in meeting goals

Success looks like

  • Meeting or exceeding monthly targets on new clients signing up to Xero
  • Meeting or exceeding weekly KPI measurements 
  • Keeping a healthy and clean pipeline in Salesforce

Critical competencies

  • A passion for people and emerging technologies designed for setting small businesses up for success
  • A natural tendency towards finding the best solution for a customer
  • Results driven with strong initiative and ability to work independently
  • Outstanding written, oral and time management skills with keen attention to detail and follow-up
  • Capacity to learn, adapt and apply ideas in constantly morphing situations
  • Ability to create quick, strong rapport with business owners
  • Basic knowledge of accounting needs in regards to small business daily transactions is a plus


  • 2+ years in sales, account management or customer success
  • First hand experience managing a pipeline in Salesforce

Xero is an equal opportunity employer and we welcome people of diverse backgrounds, perspectives, and skills.
Why Xero?
Diversity of people brings diversity of thought, and we like that. A collaborative and inclusive environment is important to us. Working at Xero will provide you with a diverse and inclusive environment alongside people who will respect, challenge and support you to have fun while you do the best work of your life. We are a place where personal development, flexible working, innovation, and well-being are not just inspired but celebrated. We value our people and offer a wide range of compelling benefits and perks, including Xero shares.
Xero’s collaborative culture is underscored by our values - #Ownership, #Challenge, #Beautiful, #Human and #Team - which empower us to understand and serve customers, attract top talent and continuously innovate. From the moment you step through our doors, you’ll feel welcome and supported to do the best work of your life.

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Where we are

Just a quick walk from Union Station, our US HQ is located in the heart of Denver's LoHi neighborhood surrounded by local shops and restaurants.

Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • ASP.NETFrameworks
    • SalesforceCRM

What are Xero Perks + Benefits

Xero Benefits Overview

Xero offers a variety of benefits aimed at helping our employees maintain their physical, financial and mental wellbeing, allowing them to bring their best selves to work each day

Volunteer in local community
Xero employees are given a day off each year to volunteer in their communities.
Friends outside of work
Eat lunch together
Intracompany committees
We have employee run groups that focus on initiatives like wellness, culture and diversity & inclusion.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
42% of Xero's leadership team is female, while our Board of Directors maintains an equal gender balance. Xero was included in Bloomberg's 2020 Gender Equality Index report.
Unconscious bias training
All Xero employees will complete online unconscious bias training during on-boarding
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
The talent and leadership teams at Xero are committed to building diverse talent pipelines that reflect the communities we serve.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Xero allows employees to set aside pre-tax dollars for medical and dependent care expenses. $2,650 annual limit for healthcare FSA
Disability Insurance
Xero's long and short term disability plans provide income protection at 60% of annual base salary
Dental Benefits
Cigna dental PPO plan
Vision Benefits
VSP vision plan
Health Insurance Benefits
Xero offers a variety of health plans including Cigna HSA, Cigna PPO, and Kaiser HMO for Colorado and California employees
Life Insurance
Provided to Xero employees at no cost. Coverage for each employee of 2x annual base salary up to $500,000
Wellness Programs
Xero will fund up to $300 annually in employee health reimbursement account to be used toward a health improvement activity including gym membership, mental, physical or financial health
Mental Health Benefits
Concern EAP benefits for all employees
Retirement & Stock Options Benefits
401(K) Matching
Xero will match 100% on the first 3% contributions plus 50% match on next 2% of contributions
Company Equity
All Xero employees are granted Restricted Stock Units at a certain percentage of their base salary which vests over a 3 year period
Child Care & Parental Leave Benefits
Generous Parental Leave
26 weeks paid parental leave.
Remote Work Program
Typically, we work from home as needed. During COVID, all employees are working remotely and have access to stipends to access the equipment they need to be successful.
Vacation & Time Off Benefits
Generous PTO
Xero offers 21 days of paid time off, 10 wellness days, as well as 11 paid holidays per calendar year. We also participate in a company wide shut down between Christmas and New Years Day
Paid Volunteer Time
Xero encourages employees to give back to our communities by providing 8 hours of paid volunteer time per year
Paid Holidays
11 paid holidays per calendar year
Paid Sick Days
Each employee is granted 10 wellness days per year in addition to our generous PTO
Perks & Discounts
Casual Dress
You'll typically catch our employees rocking jeans and a Xero t-shirt!
Commuter Benefits
Set aside pre and/or post tax dollars for commute related transit, parking and bike expenses
Company Outings
Annual holiday party, as well as a summer celebration!
Game Room
Video games and ping pong table in lounge
Stocked Kitchen
You find a variety of fruit, chips, nuts, snack bars, sodas and iced tea in the Xero kitchen
Some Meals Provided
Breakfast each Tuesday and lunch every Thursday from a variety of local vendors
Happy Hours
Happy hour starts every Friday at 4!
Fitness Subsidies
Our monthly health reimbursement plan can be used towards your fitness membership or a variety of other health related wellness programs
Professional Development Benefits
Job Training & Conferences
Teams have budget set aside each year to support growth and up-skilling
Lunch and learns
Acme Co. hosts lunch and learn meetings on occasion.
Cross functional training encouraged
Promote from within
Customized development tracks

Additional Perks + Benefits

Xero leadership consistently reviews benefits to ensure they are competitive and allow our people to bring their full selves to work each day.

An Insider's view of Xero

What projects are you most excited about?

Right now, I'm most excited to work on our Denver Roadshow. I've worked with our Colorado Account Manager to connect with Colorado's leading accounting and bookkeeping firms and drive attendance to this event right here in Denver. Our goal is to build up our network and educate the community on all Xero has to offer!


Senior Account Manager

What makes someone successful on your team?

We look for people that are driven by purpose, who understand their role in the larger organization and make great things happen. Dependability is one of the highest traits of successful people within the Customer Experience organization. Trusting that your teammates can & will get things done is the first step to developing effective collaboration


Director, Customer Experience- Americas

How do your team's ideas influence the company's direction?

Our team is responsible for ensuring every Xero has a voice and an opportunity to influence: upward, downward and horizontally. There are very few constraints for people who have bright ideas, the right values, and the passion to make things better. Every Xero has access to leadership and opportunities to impact strategy in very direct ways.


Talent Experience Manager- Americas

Xero Careers In Denver

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Product Owner - Data Reliability

Greater Denver Area
6 days ago
Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.  At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information

Strategy Consultant

Greater Denver Area
6 days ago
As a Strategy Consultant, you will be part of the Global strategy team responsible for influencing the long term direction of Xero and driving key strategic projects across the US, Canada and Global businesses. You’ll execute and support a broad range of US, Canada and global strategic projects for Xero including market research, competitive intelligence, and understanding customer needs and trends

Director, Market and Competitive Insights

Greater Denver Area
6 days ago
As the Market and Competitive Insight (M&CI) Director, you will be part of the global strategy team and will be responsible for developing a global, comprehensive view of the market and competitive landscapes in which we operate. This work will support rapid and thorough strategic and tactical decision making. You’ll conduct independent research of our competitors, gather first hand feedback from our sales teams, gather input from across several business functions and use this to draw insights and develop recommendations to help drive our strategy.

Education Content Designer, Sales Enablement

Greater Denver Area
6 days ago
Sales education is the provision of education to our sales employees with the information, content, resources, tools and skills to enable our global sales teams to become trusted growth advisors to our accounting and bookkeeping partners. Sitting within the global sales enablement space, this role involves the production of global sales education materials as well as localization of that content for use by each of the regions. The Sales Education Specialist will look at ways to design content to engage the sales teams.

Intermediate Software Engineer

Greater Denver Area
6 days ago
You’ll work in collaboration with other Xeros to help create and deliver beautiful software to our customers, faster. You’ll undertake software application development on applications in our suite of Products (including new ones), contributing to new or improved experiences for our customers, internal and external. You’ll maintain the standard for engineering excellence at Xero, continuing to develop your knowledge and skills, and supporting your team members in building products together. You’ll contribute to our cross functional environment by working towards the same objectives, using modern principles and practices. You'll help build and manage software that solves engineering problems at scale. You will be enabled to seek clarity with technical complexities and be able to demonstrate smart ways to automate. You’ll be able to make data-driven decisions that will release value early to solve Xero customers' problems more effectively.

Sr. Product Manager

1 week ago
Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.  At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information

Regional Director, Central

Greater Denver Area
2 weeks ago
The Central Regional Director is a key team member to the Partner Sales Leadership team in the Americas. This role will drive efficiencies in the region’s Xero accounting community. You will have the opportunity to build processes and support the challenges of a hyper-growth SaaS business. We are still building and developing existing processes, and you will be a part of those developments. This role is responsible for managing, growing and developing the central sales territory within the US while working with reps in the region to drive the sales strategy.

Senior Product Designer

Greater Denver Area
2 weeks ago
The Product Designer is responsible for the interaction design of Xero’s online accounting service and its associated service delivery systems. The interaction designs define the interface architecture, workflow and visual design of these software applications.

Diversity & Inclusion Program Manager

Greater Denver Area
3 weeks ago
Partner with our regional PX Director and the Americas leadership team to develop and implement D&I action plans for the US and Canada, in line with our global D&I strategy and Xero’s values and purpose. Partner and build excellent relationships within the business and across PX to understand business priorities and needs. Act as a trusted advisor to all levels of Xero’s business in the Americas in terms of providing subject matter expertise on D&I and connecting D&I to all aspects of our business. Engage with people leaders across US and Canada and build their capability to role model and prioritize D&I for their teams, while continuing to build awareness and capability to ensure D&I is owned by all Xeros. Working with our Communications team where appropriate, lead our internal and external communications about D&I initiatives, events and progress in the US and Canada.