SonderMind
SonderMind provides technology-driven solutions for therapists and individuals seeking therapy.
Hybrid

Demand Generation Manager

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About SonderMind

The need for mental health support has never been more acute yet frustrations abound for individuals unable to access care. With our recent successful Series B round of funding (https://tcrn.ch/3bXyvQW), our rapidly growing team is more prepared than ever to redesign behavioral health to become more accessible, approachable and utilized. If you enjoy a challenge and being part of a mission with big aspirations, SonderMind may be the place for you! 

About this Role
SonderMind is rapidly expanding in new and current markets; we are seeking a Demand Generation Manager to drive top of funnel growth using any means necessary. As an individual contributor, the Demand Generation Manager will work cross-functionally with the sales and marketing teams to ensure strategic top of funnel efforts drive significant sales growth further down the funnel. As our ideal candidate, you are well versed in turning data into information, information into insight, and insights into business decisions. You excel working in a fast-paced, quickly growing and changing environment. You are eager to jump in quickly to become a key player in SonderMind’s nationwide expansion. 

Expected Outcomes: 

  • End of two weeks: Understand current growth efforts and V1 of plan to test current and other channels
  • End of month 1: Completion of first traction tests that inform iteration on testing plan moving forward
  • End of month 2: Increase monthly Market Qualified Leads 30% month over month while decreasing CAC
  • End of month 3: Identify three or more scalable traction channels
  • End of month 4: Decrease Customer Acquisition Cost 30% by channel and market; drive growth across all markets

Gotta Have: 

  • Proven track record of working cross-functionally and ability to influence outcomes
  • 5+ years of experience in sales, marketing or general startup experience with at least 2 years focused on top of funnel demand generation 
  • Experience testing and leveraging 4 of the 19 traction channels with desire and ability to test additional channels
    • (Viral marketing, Public Relations, Unconventional PR, Search Engine Marketing, Social and Display Ads, Search Engine Optimization, Content Marketing, Email Marketing, Engineering as Marketing, Target Market Blogs, Business Development, Affiliate Programs, Existing Platforms, Trade Shows, Offline Events, Speaking Engagements, Community Building)
  • Ability to perform analytical deep-dives to analyze problems and opportunities, identify hypotheses and help design & measure experiments

Nice to Have: 

  • Experience in a Data Analysis role
  • Healthcare experience
  • Previous startup experience

 Benefits:

  • Experience and Career Growth. You will be part of the core team as the company enters a major growth phase. We always look to promote first from within and everyone on the team is taking on multiple roles. We don’t know how to say “that isn’t my job.”
  • Startup Environment. From our great downtown location, to unlimited coffee and healthy snacks, to a 2019 Best Place to Work office culture, things are changing and improving EVERY SINGLE DAY. 
  • Benefits. SonderMind provides exceptional employee benefits including covering the majority of dental, vision, and medical premiums. 401K matching for up to 4% salary deferred. 
  • Stock Option Grant. We want all of our team to be focused on long-term success and growth.
  • Mandatory Vacations. We’ve read the research and it is clear – employees who take vacation are more productive, happier and compensated more. SonderMind has an unlimited vacation policy, but REQUIRES employees to take a minimum of 3 weeks of vacation per year.
  • Competitive Start-Up Salary. We all need to eat, right? To ensure the success of our growth team, this role will be receive commission for meeting team goals. 

How to apply: 

Submit a resume and cover letter. 

SonderMind Inc. is an equal opportunity employer. Our employees may be exposed to sensitive personal information throughout their regular duties. For this reason, we maintain exceptionally high expectations of ethical conduct and require all incoming employees to pass a background check. 

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What are SonderMind Perks + Benefits

SonderMind Benefits Overview

SonderMind was awarded #1 Best Place to Work by the Denver Business Journal two years in a row! We don't know for sure, but we think it has something to do with our authentically collaborative environment, supportive leave and remote policies through COVID, and opportunities to learn and grow every day!

Culture
Volunteer in local community
Team members are encouraged to promote volunteering. SonderMinders have participated in Soup Kitchens, KindKyts, blood drives, and more!
Partners with nonprofits
We collaborate dozens of local community organizations to increase access to therapy and to support our providers.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Employer-paid disability & AD&D to cover life's unexpected - not only that, we cover the difference in salary for up to eight weeks of short-term disability leave
Dental insurance
Vision insurance
Health insurance
Life insurance
Mental health benefits
We provide mental health benefits including $0 copay for therapy sessions on most of our healthcare plans.
Financial & Retirement
401(K)
401(K) matching
SonderMind provides employees with a 401(k) match. We match 4% of contributions up to 4% of an employee's annual gross pay.
Company equity
Child Care & Parental Leave
Generous parental leave
Family medical leave
While we are not required to provide FMLA by law, we believe in the importance of personal medical leave and have a policy to provide up to 12 weeks leave for eligible employees.
Company sponsored family events
Vacation + Time Off
Unlimited vacation policy
Generous PTO
We have an unlimited PTO policy for exempt employees; non-exempt employees receive 18 days PTO in addition to paid holidays, jury duty, and bereavement leave. Additional days are added for tenure.
Paid holidays
Office Perks
Company-sponsored outings
SonderMind employees engage in group outings at least once a month for events such as our quarterly book club, a Star Wars Premiere night, escape rooms, and much more!
Free snacks and drinks
Relocation assistance
Professional Development
Job training & conferences
We encourage employees to pursue educational opportunities to advance their careers from Mental Health First Aid, to Start Up Week conferences, to online courses that are expensed to the company.
Promote from within
Continuing education available during work hours
Online course subscriptions available

Additional Perks + Benefits

While the list of benefits above does a good job of highlighting our benefits, our office is always looking to adopt benefits and programs that our employees request. Employee-Lead initiatives are the bread and butter of our office; don't see something you'd like above? Join our team and help us make it a priority!

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