Senior Marketing Associate, Paid & Promotions
Are you passionate about marketing and want to join an industry-leading team? The Senior Marketing Associate role will play a crucial part in Ibotta’s ability to create world-class customer communication programs. The ideal candidate must be organized, self-motivated, and detail oriented while being capable of managing multiple projects across multiple teams and timelines.
Here is what you’ll be doing:
- Own shopper-facing email, push, and in-app message campaigns, including creative concepting, copywriting, and scheduling
- Strategize and develop promotional marketing campaigns to increase shopper retention
- Work with Client Success and Client Partnerships to schedule, create, and execute client-sponsored advertising campaigns
- Manage Ibotta’s editorial calendar and internal advertising inventory within Salesforce
- Track, measure, and report on the performance of Ibotta-owned advertising channels
- Identify and analyze revenue gaps and create promotional plans to accelerate sales and fill remnant inventory
- Partner with Ibotta’s Sales Enablement team to develop sales collateral, including rate cards, one-pagers, lift analysis reports, newsletters, and case studies
- Work with the Product and Engineering teams to launch new products and features
Here is what we’re looking for:
- Bachelor’s degree or higher with focus in business, marketing, advertising, analytics, economics or a related field
- 3+ years of advertising agency experience or similar
- Strong organizational and analytical skills with a keen attention to detail
- Ability to think creatively and implement ideas
- Polished communication skills, both written and verbal
- Ability to manage several projects and their moving parts accurately and simultaneously
- Must be self-directed and self-motivated
Nice to have:
- Prior experience managing a sales and marketing revenue line
- Advanced Excel skills
- Experience buying media or managing a digital advertising platform
- Email marketing experience
About Us:
Headquartered in Denver, CO, Ibotta (“I bought a...“) is a free app that's transforming the shopping experience by making every purchase rewarding. The company partners with leading brands and retailers to offer real cash back on groceries, travel, electronics, clothing, gifts, home and office supplies, dining out, and much more. Ibotta is the ultimate starting point for savings, and having paid out more than $500 million in cash rewards to its Savers, it's no surprise why Ibotta is one of the most downloaded shopping apps in the United States
Learn more about Ibotta here: https://liferewarded.ibotta.com/press-and-media/
Additional Details:
- This position is located in Denver, CO and includes competitive pay, benefits package (including medical, dental, vision), 401k, commuter stipend, and equity.
- Ibotta provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, and genetics.
- Applicants must be currently authorized to work in the United States on a full-time basis.